Ground-Breaking All-New Volvo S60 Arrives Down Under - VIDEO ENHANCED

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SYDNEY – December 3, 2010: The all-new Volvo S60 luxury sedan is set to raise the stakes in Australia’s mid-size premium car market with distinctive, coupé-style looks, breakthrough on-road dynamics and world-first safety innovations.

Behind the bold, confident and alluring style of Volvo’s all-new S60 sedan lies a thoroughly resolved design that combines high technology with maximised efficiency - in terms of safety, mechanical function and total space utilisation.

With a host of new primary and secondary safety innovations, the all-new S60 sedan becomes the most high-tech Volvo yet seen. Class-leading dynamic safety technology, including Roll Over Protection System (ROPS), extended functionality to its Dynamic Stability and Traction Control (DSTC) system to include Advanced Stability Control (ASC) is complemented by two pioneering safety innovations: Pedestrian Detection with Full Auto Brake, and Volvo’s City Safety, which was first seen on the Volvo XC60.

Click PLAY to watch Volvo S60 promo video

The new-generation S60 is also styled to attract.

Its coupé-like profile incorporates a steeply raked windscreen and a roofline that flows in one smooth sweep into the taillights. Volvo design director Peter Horbury says ‘You are almost surprised to see that it has rear doors.’

On the road, the S60 is the sportiest Volvo sedan yet made. ‘The ride is firmer and yet it is much better controlled. I would say comfort has actually been increased,’ says Egbert Bakker, technical expert responsible for vehicle dynamics at Volvo.

The all-new Volvo S60 has one of the most advanced stability control systems - part of Volvo’s high-tech Dynamic Stability and Traction Control (DSTC) - reducing the likelihood of wheel spin of skidding.

Corner Traction Control increases on-road agility by automatically braking the inner driven wheel as extra power is applied to the outer wheel. This ‘torque vectoring’ improves turn-in, thus reducing understeer.

In addition, Volvo’s optional FOUR-C active suspension has been modified and improved for the S60, while all-wheel drive is standard in T6 and D5 models.

Within, its premium interior combines high quality materials with Swedish comfort, style and functionality, offering tangible increases in both passenger room and luggage space.

And while the all-new S60 embraces Volvo’s already comprehensive range of passenger safety functions, it also introduces a new, world-first innovation: Pedestrian Detection with Full Auto Brake.

Via a camera and radar that scan the road ahead, the all-new S60 is able to brake itself if a pedestrian moves into the path of the car and the driver fails to respond to warnings.

Also part of the Volvo S60’s safety armament is City Safety, which is fitted as standard equipment and reduces, or entirely avoids, low speed impacts up to 30 km/h, Driver Alert Control (DAC) to alert drivers who have become tired or distracted, Blind Spot Information System (BLIS) which helps detect vehicles in the rear blind spots on both sides of the car, Lane Departure Warning (which alerts drivers if the vehicle runs across the lane markers without the indicator being activated), Active Bi-Xenon lights that ‘see around corners’ and numerous secondary safety features including seat-mounted side airbags, pyrotechnic seatbelt pre-tensioners for all occupants, improved inflatable curtains and Volvo’s patented whiplash protection system (WHIPS).

Peter Janevik, Volvo’s manager of active safety functions, says ‘This is the safest Volvo ever.’

According to Volvo Car Australia Managing Director, Alan Desselss, the all-new S60 is, ‘The most dynamic, most emotionally involving car we’ve ever manufactured, a striking sports sedan that shows Volvo’s passion for cars. Yet it is very much a true Volvo.’

The all-new S60 will be a vital component of the company’s strategy for the Australian market. ‘This is an extremely important new car for us,’ he says. ‘With its standout style, exceptional on-road abilities, outstanding passenger comfort and the very latest Volvo safety technology it sets new standards in Australia’s premium mid-size segment.”

Click PLAY to watch the Volvo S60 and V60 combined promo video

Stressing the significance of the all-new S60 in Australia, Mr. Desselss said Volvo Car Australia is targeting around 1500 annual sales in its first full year. ‘It will join the XC60 and XC90 as our biggest-selling models.’

The annual sales split is planned around 800 T5 models, 500 T6 models and 200 D5 turbodiesel models.

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