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Porsche Reports November 2010 Sales up Nearly 50 Percent


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ATLANTA - December 1, 2010: Porsche Cars North America, Inc. (PCNA), importer and distributor of Porsche sports cars, Cayenne SUVs and the Panamera Gran Turismo line-up in the United States, today announced November sales in the U.S. of 2,416 units compared to the same period last year when it sold 1,626, an increase of 49 percent.

November’s results represent the sixth consecutive month that the German sports car company has recorded double or triple digit monthly sales increases over 2009 in the U.S. So far this year, Porsche’s 2010 sales are 22,753, compared to the same period last year when they were 17,578, which represents an increase of 29 percent.

With high customer demand for the new Cayenne nearly outpacing supply, Porsche’s SUV enjoyed strong market momentum. In November, Porsche sold 997 Cayennes compared to last year when sales were 632, an increase of 58 percent. Sales of the Cayenne were helped in November by the market introduction of the highly-anticipated 2011 Cayenne S Hybrid-Porsche’s first hybrid-powered production vehicle.

Also worth noting in November was the continuing market success of Porsche’s four-door Panamera Gran Turismo with sales of 729 for the month, compared to 366 the year prior-an increase of 99 percent. So far in 2010, Porsche has sold 7,041 Panameras in the U.S.

While the overall sports car sector remains challenging in the current economic climate, Porsche still saw some relative sales success. Porsche’s mid-engine Boxster was up 31 percent for November, while the German automaker’s iconic 911 sports car posted a 21 percent sales increase.

For the month, Porsche’s Approved Certified Pre-Owned vehicle sales were up for the month at 565, compared to 546 in 2009.

Model Month to Date Year to Date
Current Year Prior Year Current Year Prior Year
ALL BOXSTER/CAYMAN 214 233 3,250 3,529
ALL 911 476 395 5,228 6,295
ALL CAYENNE 997 632 7,234 7,028
ALL PANAMERA 729 366 7,041 726
GRAND TOTALS 2,416 1,626 22,753 17,578
Certified Pre-Owned 565 546 6,212 5,600