Isuzu Debuts Off-Road Challenge At Sandringham Game and Country Fair

COLESHILL, UNITED KINGDOM – Aug 30, 2010: Visitors to one of the most prestigious events in the rural calendar, the Sandringham Game and Country Fair (11-12 September), will this year be able to enjoy a thrilling off-road driving experience, courtesy of Isuzu, the UK’s fastest growing pick-up brand. The demanding, purpose-built course will test the off-road driving skills of the participant, as well as demonstrate the go-anywhere capabilities of the newly-launched Rodeo pick-up range.

A new addition to the impressive medley of interactive attractions at the Norfolk show – which includes clay pigeon shooting, carving logs with chainsaws and an indoor falconry display – the off-road challenge will be supervised by professional instructors.

Guests will be able to experience first-hand the technology that has made the Rodeo one of the most accomplished and popular off-road working vehicles on sale in the UK. In particular, the pick-up’s impressive 195mm ground clearance and its advanced anti-stall technology will be invaluable on the demanding off-road route.

Show-goers will also be given the opportunity to spend time behind the wheel of the Rodeo – both a 2.5-litre Denver and a 3.0-litre LE model – in more relaxed surroundings, on the stand of the Show’s local Isuzu dealership, Hylton Gott, whose staff will be managing enquiries throughout the action-packed weekend.

Marketing Director of Isuzu UK, Kenyon Neads, said: “We decided the best way to help show-goers fully appreciate the all-terrain capabilities of our rugged Rodeo range was to build our very own off-road course. We expect it to be a real highlight of the event, and all those who take up the challenge are sure to be impressed by the Rodeo’s versatility as an all-conditions workhorse.”

Prices start from £12,149 (CVOTR) for the entry-level 136bhp 2.5 Rodeo Single Cab 4x2, and from £21,999 (CVOTR) for the top-of-the-range 163bhp 3.0 Denver Max LE Auto. Insurance groupings start at 10A for base models and peak at a still-affordable 13A.