Tata Technologies Explains Nano Frugal Engineering

DETROIT, August 2, 2010: Tata Technologies, a global leader in Engineering Services Outsourcing (ESO), Enterprise Solutions services, and Product Lifecycle Management (PLM) today announced that "BETTER INNOVATION on Tour," its travelling presentation focusing upon its contributions to the development of the Tata Nano, the world’s most affordable car, will make a stop at the CAR Management Briefing Seminars in Traverse City, Mich., August 2 and 3. Warren Harris, Tata Technologies President and COO, will make the presentation as a part of his participation in the Monday, August 2 "World Class Manufacturing: Next Generation Flexible Manufacturing" panel discussion. The BETTER INNOVATION Nano will remain on display at the CAR Management Briefing Seminars through Tuesday, August 3.

“World Class Manufacturing: Next Generation Flexible Manufacturing”

Using the Tata Nano, and the contributions that Tata Technologies made to put the vehicle into production and bring it to market, Harris will discuss the principles of frugal engineering, the creative and innovative application of technology to enhance time-to-market while reducing development costs, and the importance of combining these elements to keep manufacturers - in any segment - competitive.

Tata Technologies played a key role in engineering the Nano, which is produced by Tata Motors in India, for the Indian market. The company is using the car to highlight its full-vehicle engineering and design capabilities to clients, engineering students and select automotive and engineering media.

BETTER INNOVATION on Tour kicked off in April, in the U.S., with visits to client sites and a stop at SAE Headquarters in Warrendale, Penn. On 14 May, the tour visited "Goodyear Innovation Day," at the Goodyear Innovation Center in Akron, Ohio; and 8-10 June, BETTER INNOVATION on Tour appeared at Auto21 in Windsor, Ontario, Canada as a part of that country’s largest gathering devoted to automotive innovation and automotive component development.

"The innovative thinking that brought the Tata Nano to market is symbolic of what Tata Technologies has to offer the manufacturing industry," said Harris. "Tata Technologies was front-and-center in engineering and developing the Nano; working closely with Tata Motors and with a significant number of the Nano project suppliers."

Tata Technologies contributed to 28 of the 59 patent applications filed on the Nano project, according to Harris, "Our work on the Nano is part of a sweeping wave of change within the automotive industry and within manufacturing overall - the use of truly global engineering resources."

Follow BETTER INNOVATION on Tour on the BETTER INNOVATION website, www.betterinnovation.com, where visitors will find complete listings of tour stops, as well as photo and video galleries of BETTER INNOVATION on Tour events.

About Tata Technologies

Tata Technologies Limited, founded in 1989, is a global leader in Engineering Services Outsourcing and Product Development IT services to the global manufacturing industry. Tata Technologies, through its pragmatic approach to engineering and manufacturing processes, delivers best-in-class solutions for Product Lifecycle Management, Enterprise Resource Management (ERM) and Application Development and Maintenance (ADM) to the world’s leading automotive and aerospace manufacturers and their suppliers.

Tata Technologies is headquartered in Singapore, with regional headquarters offices in the United States (Novi, Michigan), India (Pune) and the UK (Luton). The company has a combined global work force of more than 4,000 employees serving clients worldwide from facilities in North America, Europe and the Asia-Pacific region. For more information, visit www.tatatechnologies.com.