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Porsche Reports May 2010 Sales in the U.S.


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ATLANTA--Porsche Cars North America, Inc. (PCNA), importer and distributor of Porsche sports cars, Cayenne SUVs and the Panamera Gran Turismo in the United States, today announced May sales in the U.S. of 1,873 units compared to the same period last year when it sold 1,979, a decrease of just 5 percent.

Overall for May, Porsche saw a slight sales decline for the month mainly due to the fact the German car company is preparing for the launch of the next generation Cayenne model and is in the midst of a successful sell-down of its top seller. The all-new 2011 Cayenne S (V8) and Turbo models will go on sale in July, while the Cayenne and Cayenne S Hybrid models will be available this fall.

With the spring and summer season in full swing, Porsche enjoyed very robust sales of its Boxster and Boxster S roadsters. For May, the auto maker posted sales of 349 Boxsters, an increase of 52 percent above last year. This marks the best single month results for the Boxster since July of 2008. Combined with sales of 539 911s and 183 Caymans, Porsche sold a total of 1,071 sports cars.

Porsche’s new Panamera continued to record very strong sales numbers. In May, Porsche sold 605 new Panameras, among its best performances since the new four-door sports car went on sale eight months ago. The Panamera’s product portfolio will expand with the addition of the new Panamera V6, which will arrive at Porsche dealerships early this month. In 2010 alone, Porsche has sold 2,768 V8 Panameras in the U.S.

For the year, Porsche sales are slightly ahead of last year. Porsche’s overall year-to-date sales in 2010 are 8,842 compared to the same period last year when they were 8,757.

For the month, Porsche’s Approved Certified Pre-Owned vehicle sales were 812, compared to 693 for the same month last year.

Model     Month to Date     Year to Date
      Current Year     Prior Year     Current Year     Prior Year
ALL BOXSTER/CAYMAN     532     410     1,580     1,743
                         
ALL 911     539     706     2,385     2,950
                         
ALL CAYENNE     197     863     2,109     4,064
                         
ALL PANAMERA     605     0     2,768     0
                         
GRAND TOTALS     1,873     1,979     8,842     8,757
                         
Certified Pre-Owned                        
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