Hyundai Announces Pricing for the All-New 2011 Sonata

Bold New Design, Large Car Interior, Best-in-Class Fuel Economy Starting at $19,195

FOUNTAIN VALLEY, Calif., Feb. 1 -- Hyundai Motor America has announced prices for the all-new 2011 Sonata. The completely redesigned 2011 Sonata delivers best-in-class fuel economy, an EPA-designated Large Car interior, 198 horsepower and a starting price of $19,195 for the well-equipped GLS model. The 200-horsepower SE model starts at $22,595 and the top-of-the-line Limited model is available for $25,295.

"With the 2011 Sonata, our focus was a no-compromise engineering approach that would allow Sonata owners to have their cake, and eat it too. That focus led to a set of attributes that have not been seen in the midsize car category - attributes such as 35 mpg and 200 horsepower, bold design and an EPA Large Car interior, world-class quality and a class-leading value position," said John Krafcik, Hyundai Motor America president and CEO. "At Hyundai, we're big fans of resetting conventional wisdom, and we think we may have done it here with the 2011 Sonata."

2011 Sonata Manufacturer's Suggested Retail Pricing

Model	Engine	Transmission	MSRP
GLS	2.4-liter GDI I4	Six-Speed M/T	$19,195
GLS	2.4-liter GDI I4	Six-Speed A/T	$20,195
GLS with Pop. Equip. Pkg.	2.4-liter GDI I4	Six-Speed A/T	$20,945
GLS with Pop. Equip. Pkg.+ Navi.	2.4-liter GDI I4	Six-Speed A/T	$22,645
SE	2.4-liter GDI I4	Six-Speed A/T	$22,595
SE with Navi. & Sunroof Package	2.4-liter GDI I4	Six-Speed A/T	$25,195
Limited	2.4-liter GDI I4	Six-Speed A/T	$25,295
Limited with Navi. Pkg.	2.4-liter GDI I4	Six-Speed A/T	$27,395

Hyundai is the most fuel-efficient car maker in the U.S., and its commitment to continued fuel economy leadership is evident in the all-new Sonata. It has a best-in-class 35 mpg highway fuel economy rating thanks to a new 2.4-liter Gasoline Direct Injection (GDI) four-cylinder engine, new six-speed manual and automatic transmissions and highly refined aerodynamics. In addition to the advancements in fuel economy, the GDI engine produces a standard 198 horsepower, surpassing Honda Accord, Toyota Camry, Nissan Altima, Chevrolet Malibu and Ford Fusion. The Sonata GLS manual has best-in-class overall fuel economy with a 24 mpg city/35 mpg highway fuel economy rating, with all other Sonata models achieving 22 mpg city/35 mpg highway.

The all-new Sonata raises the bar when it comes to features and technology offered within the midsize car segment. In addition to standard XM Satellite® radio, the Sonata boasts segment-first standard Bluetooth® hands-free phone system, available HD Radio Technology(TM) with multicasting (allowing the broadcast of alternative side-band content on HD stations) and heated front and rear heated seats. The Sonata is the first vehicle in its segment with advanced touchscreen navigation available on all trim levels. At $22,645, the Sonata GLS with the Popular Equipment Package + Navigation is the lowest priced midsize sedan with navigation. All navigation systems also include a 90-day complimentary subscription to real-time XM NavTraffic®, XM NavWeather®, XM Sports Ticker and XM Stock Ticker.

The 2006 Sonata was the first popular midsize car to offer standard Electronic Stability Control (ESC) and six airbags. The 2011 Sonata builds on this leadership, with exceptional standard safety features including front driver and passenger airbags, front seat side impact and curtain airbags, ESC and Traction Control System (TCS), Antilock Braking System (ABS) with Electronic Brake-force Distribution (EBD), front active head restraints, Tire Pressure Monitoring System (TPMS), and a Bluetooth® hands-free phone system.

While Sonata will compete for customers against cars like Honda Accord, Toyota Camry, Ford Fusion, Nissan Altima and Chevrolet Malibu, Sonata's performance capabilities, craftsmanship standards and luxury features were benchmarked against vehicles from Audi, Mercedes-Benz and Lexus. In true Hyundai fashion, Sonata makes a premium driving experience accessible to a wide range of customers, delivering the kind of value equation American car buyers have come to expect from Hyundai.

HIGHLIGHTS FOR 2011 SONATA

• All-new sixth generation Sonata midsize sedan
• Bold Fluidic Sculpture design
• All four-cylinder engine lineup meets smart customer demands
• Launches with new Theta II 2.4-liter gasoline direct injection (GDI)
engine and in-house six-speed automatic transmission
• Class-leading fuel economy of 24 mpg city/35 mpg highway
• Class-leading 198 horsepower standard (200 horsepower on SE trim)
• Built in America at Hyundai Motor Manufacturing Alabama
• XM Satellite Radio(TM), real-time XM NavTraffic, XM Data Services,
touchscreen navigation and iPod®/USB inputs
• Segment first: HD Radio Technology(TM) with multicasting
• Segment first: Standard Bluetooth®

GLS: WELL EQUIPPED WITH A WIDE RANGE OF OPTIONS

Sonata GLS I4 M/T - $19,195

• 2.4L GDI four-cylinder producing 198 HP
• Six-speed manual transmission
• 16-inch steel wheels with full covers
• ESC/TCS/ABS/TPMS
• Front active head restraints
• Front, front seat side and curtain airbags
• Bodycolor front grille
• Chrome window belt-line moldings
• Tilt and telescopic steering wheel with cruise and audio controls
• Metalgrain interior accents
• AM/FM/XM/CD/MP3 with iPod/USB and Aux input jacks
• Remote keyless entry and alarm
• Power windows, locks, heated mirrors
• Air conditioning
• Advanced trip computer with custom settings
• Integrated Bluetooth with phonebook transfer
• Eco indicator
• Daytime Running Lights (DRL)

Sonata GLS I4 A/T - $20,195
(In addition to or in place of Sonata GLS I4 M/T equipment):

• Six-speed automatic transmission with SHIFTRONIC®

• Popular Equipment Package - $750
• 16-inch alloy wheels
• Power driver seat
• Driver's lumbar support
• Chrome interior door handles
• Leatherette interior panel door inserts
• Automatic light control
• Popular Equipment Package plus Navigation - $1,700
• Requires Popular Equipment Package
• Navigation system with high-resolution touchscreen display
• Dimension premium speakers, subwoofer/external amplifier

SE: SPORTY FEATURES AND DRIVING DYNAMICS

Sonata SE I4 A/T - $22,595
(In addition to or in place of Sonata GLS I4 A/T equipment):

• 2.4-liter four-cylinder engine producing 200 HP
• Six-speed automatic with steering wheel mounted paddle shifters
• 18-inch Hyper Silver alloy wheels with performance tires
• Dark chrome front grille
• Chrome exterior door handles
• Sport-tuned suspension and steering
• Sport seats featuring leather bolsters with cloth inserts
• Proximity entry with push button start
• Leather-wrapped steering wheel and shift knob
• Front fog lights
• Dual exhaust
• Navigation and Sunroof Package - $2,600
• Power sunroof with tilt and slide
• Navigation system with high-resolution touchscreen display
• Dimension premium speakers, subwoofer/external amplifier

LIMITED: PREMIUM MODEL FOR BUYERS DESIRING LEATHER AND OTHER UPSCALE FEATURES

Sonata Limited I4 A/T - $25,295

(In addition to or in place of Sonata SE I4 A/T equipment; excluding SE sport-tuned suspension):

• 2.4L GDI four-cylinder producing 198 HP
• Leather seating surfaces with heated front and rear seats
• Dual automatic temperature control
• Auto-dimming mirror/HomeLink/compass
• Premium door sill plates/"Limited" badge
• In-dash six-disc CD-changer
• HD Radio technology with multicasting
• Dimension premium speakers, subwoofer/external amplifier
• 17-inch alloy wheels with standard tire
• Side mirror turn signal indicators
• Power tilt and slide sunroof
• Unique interior accents (Piano Black or Woodgrain)
• Floor console mounted rear vents
• Navigation Package - $2,100
• Navigation system with high-resolution touchscreen display
  (replaces six-disc CD changer)
• Rear backup camera
• Infinity premium speakers, subwoofer/external amplifier
• Deletes HD Radio Technology with multicasting

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through 790 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program which now includes the 5-year/60,000 mile fully transferable bumper-to-bumper warranty, Hyundai's 10- year/100,000 mile powertrain warranty and 5-year complimentary Roadside Assistance in addition to the highly acclaimed vehicle return policy introduced in early 2009. For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com.