Mercedes-Benz Posts Highest Sales Month for the Year With 20,059 Vehicles Sold in December
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Mercedes-Benz Certified Pre-Owned Sets Record Sales
MONTVALE, NJ - January 5, 2010: Mercedes-Benz USA (MBUSA) reported December sales of 20,025 vehicles, its highest monthly volume of the year, bringing the company's total 2009 volume to 190,604 and narrowing the gap versus last year to 15.3 percent.
Ernst Lieb, president and CEO of MBUSA said: "The strong finish to a year marked by challenges on every front, underscores the customer confidence in the Mercedes-Benz brand and the unstinting efforts we have undertaken in partnership with our retail network to provide an unparalleled ownership experience."
The C-Class - the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers - was the volume leader for the year with sales of 52,427 vehicles, a 27.7 percent decrease from last year. The all-new, 9th generation E-Class, launched in late June, bucked the industry sales trend by increasing its volume year-over year by 11.7 percent (43,072 versus last year's 38,576). Rounding out the top three volume lines was the popular M-Class SUV which recorded a 21 percent increase in December, bringing the annual volume to 25,799.
Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 5,098 vehicles in December 2009. This boosted the MBCPO year-end total to 71,886 units, an 11.2 percent increase over the annual sales record set last year.
Mercedes-Benz USA, headquartered in Montvale, New Jersey, is responsible for the sales, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 12 model lines ranging from the sporty C-Class to the flagship S-Class sedans and CL coupes.
MERCEDES-BENZ USA
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Sales -- December 2009
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Model Dec '09 Dec '08 Monthly % YTD 2009 YTD 2008 Yearly %
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C-CLASS 4,849 6,090 -20.4% 52,427 72,471 -27.7%
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E-CLASS 5,437 3,464 57.0% 43,072 38,576 11.7%
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S-CLASS 1,165 1,075 8.4% 11,199 17,787 -37.0%
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CL-CLASS 53 147 -63.9% 1,220 2,733 -55.4%
-------- --- --- ----- ----- ----- -----
SL-CLASS 245 263 -6.8% 4,025 5,464 -26.3%
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CLK-CLASS 219 1,047 -79.1% 7,150 10,844 -34.1%
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SLK-CLASS 117 285 -58.9% 2,566 4,941 -48.1%
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CLS-CLASS 87 569 -84.7% 2,527 5,775 -56.2%
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R-CLASS 171 539 -68.3% 2,825 7,733 -63.5%
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M-CLASS 3,343 2,761 21.1% 25,799 34,320 -24.8%
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G-CLASS 73 128 -43.0% 662 931 -28.9%
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GL-CLASS 1,894 2,139 -11.5% 15,012 23,328 -35.6%
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GLK-CLASS 2,372 - - 21,944 - -
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SLR - - 110 106 3.8%
--- --- --- --- --- ---
Maybach - - 66 119 -44.5%
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GRAND TOTAL 20,025 18,507 8.2% 190,604 225,128 -15.3%
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