New Harley-Davidson(TM) Gift Card Now Available Online

CHICAGO, Dec. 11, 2009 -- Just in time for the holiday gift season, Harley-Davidson(TM) Gift Cards are now available for purchase online by visiting h-d.com/giftcard.

Harley-Davidson(TM) Gift Cards can be purchased in any amount from $25 - 250 and are redeemable at over 750 authorized, participating Harley-Davidson® retail locations nationwide (visit h-d.com/giftcard for a list of participating dealers), at Harley-Davidson(TM) Factory Tour locations, and at the Harley-Davidson Museum® in Milwaukee, Wis. The Harley-Davidson(TM) Gift Card can be used to purchase almost any product sold at Harley-Davidson® retail outlets, including Genuine Harley-Davidson® Parts, Accessories, MotorClothes® apparel and accessories, Official Harley-Davidson® Licensed Products, and Rider's Edge® rider education training.

Harley-Davidson(TM) Gift Cards can be shipped directly to the recipient, along with a special message or greeting, or can be mailed to person purchasing the card. A special Harley-Davidson(TM) holiday-themed card carrier is available.

Harley-Davidson(TM) Gift Cards have no expiration date, no dormancy fees (fees for non-use of the card), and there's no fee to activate the card.

Introduced by Harley-Davidson Financial Services, the Harley-Davidson(TM) Gift Card is administered by StoreFinancial, an international payment systems processor and leader in prepaid card programs. Harley-Davidson Financial Services, a wholly-owned subsidiary of Harley-Davidson, Inc. , provides wholesale and retail financing and insurance programs primarily to Harley-Davidson® and Buell® dealers and customers.

For additional information on the Harley-Davidson(TM) Gift Card or to view a list of participating Harley-Davidson® Dealers, please visit h-d.com/giftcard.