DealerTrack Completes Integration of Its DMS with KIA Motors America's Dealer Communications

\ LAKE SUCCESS, N.Y. October 26, 2009; DealerTrack Systems, Inc., a subsidiary of DealerTrack Holdings, Inc. , a leading provider of on-demand software and data solutions for the U.S. automotive retail industry, today announced that it has completed the integration of the DealerTrack Dealer Management System (DMS) with KIA Motors America’s Web-based dealer communications system.

With this integration, information now transfers seamlessly from one system to another without having to be re-keyed, enhancing efficiency and eliminating potential data errors. The transactions and communications supported include the dealer’s submission of financial statements, vehicle delivery reporting, parts orders, parts returns, and repair order warranty submission.

“We are very pleased to partner with KIA to provide full integration with its dealer communications platform, which should increase the appeal of the DealerTrack DMS to the more than 640 KIA dealerships across the United States,” said Rich Holland, vice president and general manager, DealerTrack DMS. “KIA dealers considering the DealerTrack DMS solution can now proceed with confidence that we can meet their technology needs, consistent with all OEM communication requirements. We look forward to offering them an efficient and highly economical DMS solution.”

“The integration between the DealerTrack DMS and KIA is saving our dealership a substantial amount of time on order inputs, parts department returns and warranty processing,” said Dan Lowder, parts manager at Doug Smith KIA in American Fork, Utah.

About DealerTrack

DealerTrack’s intuitive and high-value software solutions enhance efficiency and profitability for all major segments of the automotive retail industry, including dealers, lenders, OEMs, agents and aftermarket providers. Our solution set for dealers is the industry’s most comprehensive. DealerTrack operates the industry’s largest online credit application network, connecting approximately 18,000 dealers with over 750 financing sources. Our Dealer Management System (DMS) provides dealers with easy-to-use tools with real-time data access that will streamline any automotive business. With DealerTrack Inventory Optimization, dealers get better data along with the tools to make smarter, more profitable inventory decisions. Our Sales and F&I solution enables dealers to streamline the entire sales process, quickly structuring all types of deals from a single integrated platform. DealerTrack’s Compliance solution helps dealers meet legal and regulatory requirements and protect their hard-earned assets. DealerTrack’s family of companies also includes data and consulting services providers, ALG (Automotive Lease Guide) and Chrome Systems. For more information, visit www.dealertrack.com.