Research and Markets: European Automotive Original Equipment DAS ESP Passive Safety and Rain Sensors Market

DUBLIN--Research and Markets has announced the addition of Frost & Sullivan's new report "European Automotive Original Equipment DAS ESP Passive Safety and Rain Sensors Market" to their offering.

The study discusses about the market for driver assist systems, ESP, passive safety and rain sensors used in passenger cars in the European region. Study covers the key drivers, restraints and challenges for the sensors industry and covers in detail about the sensors that are used for the above said systems. Study also has detailed forecasting of revenues and unit shipments and strategic analysis of the various sensors. Study also discusses about the impact of vehicle production cuts on sensor and system suppliers.

Safety Modules Switch from Passive to Active, Boosting the Market for DAS and Safety Sensors

The market for driver assist sensors (DAS), electronic stability programme (ESP), passive safety and rain sensors in Europe is growing, driven by legislations and technological advances. DAS and ESP sensors are used in safety modules that enhance driving comfort and offer improved safety to vehicle occupants and pedestrians alike. While these sensors have low penetration in the European region, they are expected to have sizeable market potential by 2015.

The European automotive original equipment DAS, ESP, passive safety and rain sensors market earned revenues of euro1.75 billion in 2008 and is estimated to reach euro3.16 billion in 2015, owing to an increase in DAS, rain sensors and mandatory installation of ESP systems. "The shift from passive safety systems to active safety systems is promoting the uptake of DAS including radar, lidar and vision sensors," notes the analyst of this research. "Comfort and convenience features will impact the growth of rain sensors even as the Euro NCAP ratings will push passive safety sensors and regulation to drive the ESP sensors market." The European automotive original equipment DAS, ESP, passive safety and rain sensors market is propelled by several independent factors. There are varying degrees of end-user awareness about these systems. Passive safety sensors, even though mature, are still growing due to advances in MEMS technology. ESP sensors are set to mature by 2012 following legislation backing the installation of ESP modules as a standard feature.

Lengthy ROI and Lack of Legislation in the Event of System Failure Pose Challenges for DAS Systems

One of the major challenges faced in the automotive sensors market is the lengthy ROI time - it is generally longer than that for other industries. The development of sensors for DAS modules requires considerable investments and companies tend to be sceptical as the market for such systems is very limited and the cost of sensors is relatively high. In addition, there is no legislation or standards to protect the vehicle manufacturer or the system developer in the event of failure. "Mature technologies are still preferred to newer technologies, since the ROI on newer technologies is significantly longer, particularly in the case of DAS sensors," explains the analyst. "The lack of protection for vehicle manufacturers and their suppliers from legal issues in the event of system failure is a major deterrent to offering advanced safety solution integrating DAS systems."

Key Topics Covered:

1. Executive Summary

2. Total European Automotive Original Equipment DAS, ESP, Passive Safety and Rain Sensors Market

3. European Automotive Original Equipment DAS Sensors

4. European Automotive Original Equipment ESP Sensors

5. European Automotive Original Equipment Passive Safety Sensors

6. European Automotive Original Equipment Rain Sensors Market

7. Strategic Analysis of European Automotive Original Equipment DAS, ESP, Rain and Passive Safety Sensors Market

8. Conclusions and Key Findings