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Alternative Online Auction Catches on at TheUniqueBid.com: High-End Electronics, a BMW, Home and More Make Site a Bidder Favorite

DALLAS, May 7, 2009 -- Auction enthusiasts, thrill-seekers and game-lovers across the country are hitting the jackpot with TheUniqueBid.com , an online auction site that awards winners based on the highest unique bid. The site, which kicked off this past January, has witnessed a rapid response to its alternative approach to online bidding. The number of users is on the rise, and this upward trend is expected to continue, says John Saling, president of The Unique Bid Corporation.

"Once the word got out there that a site like TheUniqueBid.com existed, it just took off," states Saling. "Particularly in this tough economy, people love that there's a place where they can go online and take their chances at winning great items - everything from new LCD TVs to a BMW and even a beautiful home. We're noticing a trend, too, where bidders aren't just bidding on one item but on multiple items. They're attracted to the idea of the game and winning, so they're creating unique bids for as many items as they can. Since the bidding is so inexpensive, it's a real deal if you win."

Items up for auction at TheUniqueBid.com are sold for one percent or less of retail value, which means winning the bid for a new BMW through TheUniqueBid.com is an exceptional bargain - and one of the reasons the car has generated so much interest. All items are new, in excellent condition or custom-ordered and drop-shipped straight from the factory to winners. Considering the value of the auction items, the cost to bid on an item is undoubtedly affordable, ranging from $5-$50.

Since the launch of the TheUniqueBid.com, Saling has added two new features to make the experience more exciting and rewarding. First, the site has begun posting an "on-sale" item, typically a smaller-ticket offering. Second, TheUniqueBid.com now includes a new "share" section, which enable users to bookmark their favorite items on nine popular online communities, such as Facebook and Digg.

"We're making it easy for TheUniqueBid.com guests to share whatever they like about the site with their social networking and blogging communities," Saling concludes. "One thing we know people love to talk about is winning, and we recently conducted a giveaway for a brand-new 32-inch LCD TV. All of our registered users could participate in the giveaway, and that created a lot of excitement among online bidders and people who just love to win something. It didn't hurt that the prize was a quality television."