Ironclad Performance Wear Introduces Snap-on(R) Branded Performance Work Gloves
Partnership leverages Ironclad's technical work glove leadership with Snap-on's reputation and brand recognition.
LOS ANGELES, May 7 -- Ironclad Performance Wear Corporation (OTC:ICPW) (BULLETIN BOARD: ICPW) , a leader in high-performance gloves and apparel, announced today the execution of a license agreement with Snap-on, whereby Ironclad will design, manufacture and market a line of Snap-on branded technical work gloves available through auto parts, hardware and other specialty stores nationwide.
"Snap-on has built a stellar reputation by providing the very best tool and equipment products for professionals and consumers since 1920," said Ed Jaeger, Founder and Chief Marketing Officer of Ironclad. "Combined with Ironclad's position as the leader in performance work gloves, this partnership represents a terrific opportunity for both companies and the consumer."
Snap-on, one of the most prestigious tool brands in the world, stands for innovation, high-quality products, and best-in-class service. Through this licensing program with Ironclad, Snap-on will extend its reputation into new aspects of the DIYs, enthusiasts, and professional contractors' lives.
The first Snap-on glove styles, built tough by Ironclad(TM), will be available during the second half of 2009, with a full-line of high performance gloves to follow shortly thereafter.