LADIES, START YOUR ENGINES! IT'S OUR TURN NOW!

By Theresa Earnheart, President Track Chic

We know who we are. We’re passionate! We LOVE speed! We’re motorsports racing fans. Die hards! Balancing our love of the sport with our other roles of worker, mother, sister, friend, daughter, wife...

We are the Track Chic phenomenon. Sharing our passion for Speed, Style & Sisterhood

Only women can truly understand that special bond of Sisterhood, how it works and why it’s so precious in our lives. Created by women for women, Track Chic® successfully combines the passion of NASCAR® with the frivolity of Red Hat Ladies® into the divine Secret that women today call “Ya-Ya Sisterhood”.

TRACK CHIC IS SHIFTING GEARS IN MOTORSPORTS! In a sport traditionally marketed to men, Track Chic successfully fills a void for female fans. Track Chic brings together and gives voice to the neglected 50+ million female fans in the U.S. and 239+ million across the globe.

TrackChic.com represents more than a website or social phenomenon – it’s a forum for women leading the way in racing information, events, drivers, fashion, charities and more. Our mission is to celebrate the loyal female fans and bring focus to the many women involved both behind the wheels and behind the scenes in the industry today.

We’re not pink, we don’t shout, we don’t condescend. We treat women as the intelligent, race savvy individuals they are. TrackChic.com provides female motorsport enthusiasts a special place of their own to learn more about the sport they love and bond with women worldwide who share their need for speed.

REV IT UP ... IT’S THE GIRLS’ TURN TO HAVE SOME FUN! Introducing Track Chic’s male hosts, the Lug Nuts, our fun, lighthearted response to all the barely clad female hostesses men have enjoyed trackside for years. It’s the ladies turn to be pampered at the racetrack ...and Track Chic does it with style! Track Chic members enjoy Lug Nuts special event and trackside appearances, an online Lug Nuts photo competition, and whimsical Lug Nuts gifts ... all with a refreshing sense of “jocular humor”!

THE POWER OF WOMEN AND MONEY Track Chic is the first to unite brand loyal female motorsports enthusiasts and the decision making female audience.

And why not? In 85% of married households, women take care of the checkbook and pay the bills. Women are responsible for 83% of today’s consumer product purchasing decisions. We also make the decisions on buying 55% of consumer electronics, 80% of home improvement products, over 60% of new car purchases and 83% of personal and family investments.

Track Chic’s sisterhood is a powerful force and over 100,000 merchants in the U.S. Canada and Puerto Rico are taking notice. Recognizing the important role women play balancing the household budgets, Track Chic has partnered with 135,000 merchants to provide members HOT PASS ACCESS with special 50% off and Buy-One-Get-One-Free discounts in favorite categories including Dining, Shopping, Attractions, Travel, Movie Tickets, etc. In addition to HOT PASS ACCESS savings, Track Chic Members receive a 10% discount on all purchases in Track Chic’s Boutique, VIP access to members-only trackside hospitality retailtainment events, conventions, special events and more.

For members who want to accelerate their income, Track Chic introduces GIRLS GARAGE PARTIES a fun, new home business opportunity for female fans who want to turn their passion for motorsports into profits.

Track Chics are fashion savvy and tired of wearing the same old trackside offerings of downsized men’s T-shirts. Track Chic’s Boutique offers a unique collection of both Sassy & Classy fashions, accessories and gift ideas for female motorsport fans, all designed to be worn to the track on Saturday, church on Sunday and to the office on Monday.

Track Chic members are known for their generous support of numerous charities. Track Chic proudly donates a portion of all proceeds to causes women care about most, including children, women’s health, education, job training and support for our military families.

This is the meaning of sisterhood, this is who we are. We are 239+ million female fans sharing a passion for Speed, Style & Sisterhood. We’re not just kicking tires, we’re shifting gears in motorsports! We are Track Chic and we are phenomenal!

Join the Sisterhood today at TrackChic