2009 Kia Rondo, Sedona and Rio win Consumer Guide Automotive Awards

SEOUL, November 25, 2008: Already recipients of numerous awards and accolades, three 2009 Kia Motors vehicles won "Best Buy" or "Recommended" awards from Consumer Guide. The value-laden Rondo CUV (known as 'Carens' in some markets) was marked as a "Best Buy" while the Rio sub-compact sedan/hatchback and Sedona minivan (known as 'Carnival' in other markets) were named as "Recommended" vehicles by the prestigious automotive guide. The "Best Buy" award is given to vehicles representing the finest balance of attributes and price within their classes and for being the best choices for consumers.

"We are pleased but not surprised to have our vehicles recognized yet again," said Michael Sprague, vice president, marketing of Kia Motors America (KMA). "Having three of our vehicles named by Consumer Guide Automotive reflects Kia Motors' commitment to offering consumers value-minded and comfortable vehicles with outstanding quality and safety features."

Consumer Guide Automotive highlighted Rondo's outstanding value, well-structured and roomy interior, comfortable ride and exceptional safety features including antilock brakes, traction control and front and side curtain airbags. Sedona and Rio both were recognized for the value provided by their outstanding safety features and standard equipment packages.

Since 1967, Consumer Guide's editorial team has used a comprehensive evaluation process based on factors that matter most to car buyers, such as such as price, features, performance, accommodations, fuel economy, reliability records and resale value, to arrive at their annual list of winners. Consumer Guide Automotive is the leading publisher of authoritative, objective new and used car reviews designed to make car buying easier for consumers.