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Toyota Reports 25% Drop in October 2008 U.S. Sales


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TORRANCE, Calif., November 3, 2008: Toyota Motor Sales (TMS), U.S.A., Inc., today reported October sales of 152,101 vehicles, a decrease of 25.9 percent from last October, on a daily selling rate basis.

The Toyota Division posted October sales of 135,818 units, a decrease of 24.2 percent from last October. The Lexus Division reported October sales of 16,283 units, a decrease of 37.6 percent from the year-ago month.

Toyota Division

Toyota Division passenger cars recorded October sales of 84,904 units, down 14.2 percent from the same period last year. Passenger car sales were led by Camry and Camry Hybrid, which posted combined sales of 30,556 units. Camry Hybrid reported October sales of 2,792 units. Corolla recorded best-ever October sales of 27,386 units, up 2.2 percent over the year-ago month. Yaris reported sales of 4,871 units for the month. The Prius mid-size gas-electric hybrid posted October sales of 11,804 units.

Toyota Division light trucks posted October sales of 50,914 units, down 36.5 percent from October 2007. Light truck sales were led by the RAV4 compact SUV with October sales of 12,227 units. The Tacoma mid-size pickup reported sales of 10,001 units for the month. Highlander and Highlander Hybrid posted combined sales of 7,032 units in October. The Highlander Hybrid gas-electric mid-size SUV reported October sales of 1,022 units, up 65.1 percent over the year-ago month. Sequoia posted sales of 1,829 units for the month, up 16.3 percent over the same period last year.

Scion posted October sales of 6,743 units. The xB urban utility vehicle led the way with October sales of 2,594 units. The tC sports coupe posted October sales of 2,224 units. The xD reported October sales of 1,925 units for the month.

Lexus Division

Lexus passenger cars reported October sales of 9,332 units, a decrease of 40.2 percent from October 2007. Passenger-car sales were led by the ES entry luxury sedan with October sales of 4,141 units. The IS entry luxury sport sedan reported combined sales of 2,772 units. The LS flagship luxury sedan reported combined sales of 1,502 units. The GS luxury sport sedan reported combined October sales of 819 units.

Lexus Division light trucks recorded October sales of 6,951 units, down 33.7 percent from the year-ago month. Lexus sales were led by the RX luxury utility vehicle, which posted combined October sales of 5,180 units. The RX 400h hybrid luxury utility vehicle reported sales of 615 units for the month. The LX 570 reported sales of 567 units, an increase of 370.7 percent over the same period last year.

TMS Hybrids

TMS calendar-year-to-date hybrid sales totaled 216,760 units. TMS posted October sales of 16,310 hybrid vehicles. Toyota Division recorded sales of 15,618 hybrids for the month. Lexus Division reported October sales of 692 hybrids.

There were 27 selling days this month, compared to 26 selling days last October.