Ford unveils all-new 'Custom' Ka at Paris Motor Show


PHOTO (select to view enlarged photo)


PHOTO (select to view enlarged photo)


PHOTO (select to view enlarged photo)

PARIS - October 3, 2008: Ka-crazy customers who want to make their new 'pride and joy' stand out from the crowd will be able to choose from a tempting array of option packs when the new model hits the road in January 2009.

Three factory-fitted packs have been specially developed for the all-new Ka, offering a combination of exciting interior and exterior designs based on very different themes:

Ka Digital – Vibrant ‘street fashion’ style, using a fresh, high-contrast green as the base colour. The exterior pack features patterned body stripes and solid green grille surround and door mirror cappings. The interior pack includes seats with patterned inserts and green headrests, green door panels, and a solid green finish to the centre console bezel, door pulls, instrument cluster shroud, steering wheel and the rings around the air vents. Finishing touches include a gear knob and handbrake handle combining green leather with an aluminium finish, and velour floor mats with green stitching.

Ka Grand Prix – An exciting motorsports theme with a chequered flag motif based on either a red or white exterior colour scheme. The exterior pack comprises patterned body stripes with solid colour grille surround and door mirror cappings, and can be combined with a rear spoiler and white alloy wheels. The interior pack features red seats with an embossed white pattern and white headrests, red door panels and red leather trim on the steering wheel. A gear knob and handbrake combining red leather with an aluminium finish, and velour floor mats with red stitching complete the package.

Ka Tattoo – A fashionable and fun tattoo design with a heart at its centre, created in bold metallic colours. The exterior pack includes a large decal of the tattoo logo on the roof and a smaller decal on the fender. The interior pack features seats with silver-grey fabric inserts and the tattoo logo embossed on the backrest, silver-grey headrests and door panels, and anthracite leather trim on the steering wheel. Velour floor mats with silver stitching and embroidered tattoo emblem round things off, along with a gear knob and handbrake combining anthracite leather with an aluminium finish. There is also a unique leather seat option which has a special metallic finish on the insert panels and an embossed tattoo emblem.

All three option packs are available on the standard Zetec model only and prices will be announced closer to the on sale date.

Extensive Ka personalisation choice
There is also a full range of options that can be ordered individually, and these include:

  • Chrome door handles and tailgate handle, and chrome exhaust trim
  • Leather seats with a choice of colours to match light or dark interior environments
  • Leather steering wheel, gear knob and handbrake
  • Unique centre console storage unit with elastic nets, finished in a choice of coordinated colours
  • Premium velour floor mats with Ka logo
  • Body-colour rear spoiler
  • 14-, 15- and 16-inch alloy wheels in a range of styles, including a white 15-inch design

    “The new Ford Individual range for the Ka provides customers with a very attractive choice of high quality, factory fitted parts to customise their vehicle,” said Bernhard Mattes, Vice President of the Customer Service Division, Ford of Europe. “Using its bold design as their starting point, our designers have created a unique selection of features for the cheeky new Ka, giving owners an expressive array of interior and exterior options.”

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