Kelley Blue Book Values Now Integrated to RouteOne Vehicle Valuation Tool


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FARMINGTON HILLS, Mich., Sept. 24, 2008 RouteOne LLC announced today that Kelley Blue Book's (KBB) vehicle values have been added into the RouteOne vehicle values tool. The addition of Kelley Blue Book values will allow dealers and finance sources to use the industry values from Kelley Blue Book on the RouteOne platform in order to 'speak the same language' when valuing trade-in vehicles and used car collateral. The monthly KBB guide will be available for subscription on the RouteOne platform. A free 30-day trial to the guide will be available to all RouteOne users from September 25 - October 25, 2008.

"The integration with Kelley Blue Book allows us to bring greater efficiency to the valuation process for our dealer and finance source customers," said Mike Jurecki, RouteOne CEO. "Our ultimate goal is to assist dealers in spending more time selling, less on administration, and fund applications more quickly. The addition of Kelley Blue Book to our vehicle values tool will help us achieve that goal."

RouteOne's valuation tool eliminates the need for dealers to manually find, calculate and then enter the information in the credit application; users simply identify the vehicle collateral using the integrated tool and the associated values are automatically identified and integrated into RouteOne's online financing tools.

"Kelley Blue Book Values have been a benchmark in vehicle lending for more than 80 years," said Paul Johnson, president, Kelley Blue book and kbb.com. "Integrating our values within RouteOne allows financial lenders and dealers effective access to our timely and accurate values and streamlines their operations."

Kelley Blue Book provides vehicle buyers and sellers with new and used vehicle information, as well as reports vehicle pricing and values via products and services, including software products and the Blue Book(R) Official Guide. Kelley is a leading provider of new car prices, car reviews and news, used car blue book values, auto classifieds and car dealer locations.

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