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Kia Motors America Announces August 2008 Sales


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Passenger Cars Up 22.2 Percent Year-To-Date

IRVINE, Calif., Sept. 3, 2008 - Kia Motors America (KMA) today announced August sales of 25,065 units. Year-to-date sales are up 1.3 percent with 210,705 units sold. Passenger cars are up 4.9 percent for August and 22.2 percent year-to-date.

Leading August passenger car sales is Optima with 3,807 units, up 25.2 percent over the same period last year. Rio and Rondo also both had increases of 19 percent and 15.2 percent respectively over the same period last year with 3,590 and 3,508 units sold.

Kia Motors America (KMA) is the sales, marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 640 dealers throughout the United States. For 2007, KMA recorded its 14th consecutive year of record U.S. sales. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline "The Power to Surprise."

Kia Motors America is the "Official Automotive Partner of the NBA." Information about Kia Motors America and its full vehicle line-up is available at its Web site -- http://www.kia.com/. For media information, including photography, visit http://www.kiamedia.com/.

              MONTH OF AUGUST                 YEAR-TO-DATE
  Model        2008      2007                2008       2007
  Rio         3,590     3,017              28,258     22,292
  Spectra     6,170     6,834              55,037     49,761
  Optima      3,807     3,040              38,873     28,017
  Amanti        214       249               2,643      4,837
  Sportage    2,845     4,109              26,132     32,067
  Sorento     3,041     3,557              17,473     26,438
  Sedona        886     3,023              19,210     29,281
  Rondo       3,508     3,045              22,038     15,263
  Borrego     1,004       n/a               1,041        n/a

  Total      25,065    26,874             210,705    207,956