Subaru July 2008 Sales Up

Impreza posts best July ever. Forester up 51%.

CHERRY HILL, N.J., Aug. 1 -- Subaru of America, Inc. today reported July sales of 16,271 total units -- a 5% increase over the same month in 2007. The company posted total Year-to-Date sales of 110,366 units, a 5% gain over YTD July 2007 (105,592 units).

The Subaru Impreza posted its best July on record, and for the third straight month the 2009 Subaru Forester continued its strong sales launch, up an impressive 51 percent over the same period last year.

  Model                                 2008 July       % v 2007

  Total Impreza                           4,430           +19%

  Total Legacy                            1,748            -9%

  Total Outback                           3,746           -15%
  (incl. Legacy Wagon)

  Total Forester                          5,559           +51%

  Total Tribeca                             788           -53%

  Total                                  16,271            +5%

"Subaru is positioned well for the current automotive climate," said Tim Colbeck, vice president of sales for Subaru of America. "Our products give a great combination of economy and capability that has allowed us to grow our market share every month this year, and we now have our highest market share ever. Demand is high for Forester as consumers look for a capable, more efficient alternative to bigger SUVs, and the Impreza line continues to set records."

"Subaru products represent the best all-around package in the auto industry and provide smart alternatives to traditional truck based SUVs," said Thomas J. Doll, executive vice president for Subaru of America. "In addition, the Subaru Outback, Forester and Tribeca models offer the customer all of the utility of an SUV, but with the fuel economy of a passenger car. Under the current market situation, Subaru products are in demand because of their AWD capability, utility, outstanding fuel economy, top safety pick designations by the IIHS, high resale values, significantly lower cost of ownership, and the fact that all Subaru products are built in environmentally friendly zero-landfill production plants in the U.S. and Japan," Doll added.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru makes the best-selling All-Wheel Drive car sold in America based on R.L. Polk & Co. new vehicle retail registration statistics calendar year-end 2007. In addition, Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation.