PRRACEwire Launches The Driving Ambition Program Focused on The Development of Young Race Drivers

Austin Texas, PRRACEwire announces The Driving Ambition Program (T-DAP), focused on the media and commercial needs of young race drivers. The program is based on a comprehensive media tool kit including; news/media outreach templates, a professional full-color media kit, and the initiation and operation of a multi-channel web portal.

"Given today's focus on commercial interests in motorsports, this seems to be a logical step," said Senior Principal Rick Carlton. "The problem for young racers is not a lack of talent, but the development and execution of early-stage marketing programs that ultimately lead to effective sponsorship. The T-DAP intends to target and support that need in a low-cost format, and regardless of a particular sanctioning body."

To download a virtual brochure that describes the T-DAP tool kit, please visit us at T-DAP (Requires Adobe Reader)

If interested in purchasing the program please contact us at PRRACEwire

About PRRACEwire

PRRACEwire provides various comprehensive products and programs for the promotion and marketing of automotive/motorsports businesses. To learn more please visit us at PRRACEwire.