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NASCAR SPRINT CUP SERIES NOW FITS IN YOUR POCKET

Contact:

Crystal Emerick, Sprint

704-361-5230

crystal.emerick@sprint.com

 

NASCAR SPRINT CUP SERIES(tm) NOW FITS IN YOUR POCKET

 

NASCAR Sprint Cup Series Information Available in Free Wireless
Application 

 

HUNTERSVILLE, N.C. - March 3, 2008 - Sprint , title sponsor of
the NASCAR Sprint Cup Series(tm), today announced the availability of
NASCAR Sprint Cup MobileSM on many Sprint phones. The wireless
application brings fans closer to the NASCAR Sprint Cup Series and
provides instant access to NASCAR-related information and features via
the Sprint Mobile Broadband Network. NASCAR Sprint Cup Mobile gives fans
extensive racing information compiled on a wireless platform in an
easy-to-use interface that is available at no additional charge to
Sprint customers with a data pack.

 

"NASCAR Sprint Cup Mobile provides fans what they want right now with
easy-to-find information and statistics about their favorite driver and
sport," said Steve Gaffney, director of sports marketing for Sprint.  

 

NASCAR Sprint Cup Mobile was designed to provide the most relevant and
compelling information in one location.  Open the application on a
non-race day and automatically see the expandable menu options for the
official points standings, drivers' statistics, NASCAR Sprint Cup Series
news and the upcoming broadcast schedules. During race day or
qualifying, the home screen will offer options for live leader boards,
audio, video, a personalized "My Driver" section and real-time
statistics. Users will be able to access the standard menu options by
selecting the Menu soft key on the Home Page.  

 

Sprint subscribers can wirelessly download NASCAR Sprint Cup Mobile in
the following ways:

1.     Text NASCAR to the number 7777 on Sprint phones (standard rates
apply) and receive a bounceback message with a link to the application.

2.     Browse Sprint wireless web.  Enter "NASCAR" in the search box
located on the Sprint Home wireless web page or go to Sprint Home >
Sports > NASCAR.

 

Live Race Audio

Fans no longer need to be at the race track or within earshot of a radio
to enjoy the excitement and information that only a race scanner can
provide. NASCAR Sprint Cup Mobile allows fans to experience this aspect
of racing through their Sprint phone with options that provide the
in-car communications between all 43 drivers and teams plus live race
broadcasts from MRN or PRN.

 

Real-Time Data

NASCAR Sprint Cup Mobile provides fans with real-time, race-day
statistics and telemetry information for all the drivers in the field
and makes a perfect companion for fans at home on the couch or on the
go.

 

Breaking News and Information

Stay connected with 24-hour access to breaking NASCAR Sprint Cup Series
news, driver updates, editorials, race broadcast schedules and more. 

 

Video On Demand

NASCAR Sprint Cup Mobile features programming from NASCAR.com that
includes race previews, recaps and highlights; behind-the-scenes
interviews; insight and analysis from NASCAR industry experts; and video
segments from NASCAR on SPEED.

 

My Driver

The "My Driver" section of NASCAR Sprint Cup Mobile allows fans to
customize the application around their favorite driver. "My Driver"
offers the ability to track a driver's progress during a race, access
driver news, view his profile and statistics.

 

Instant Alerts

NASCAR Sprint Cup Mobile users can opt in to receive race results,
qualifying, season statistics, breaking news and analysis from industry
experts directly to their phone in an easy-to-read format.

 

For more information and high-resolution images of NASCAR Sprint Cup
Mobile, please visit: www.sprint.com/sprintcup.
<http://www.sprint.com/sprintcup>  

 

About Sprint Nextel

Sprint Nextel offers a comprehensive range of wireless and wireline
communications services bringing the freedom of mobility to consumers,
businesses and government users. Sprint Nextel is widely recognized for
developing, engineering and deploying innovative technologies, including
two robust wireless networks serving approximately 54 million customers
at the end of 2007; industry-leading mobile data services; instant
national and international push-to-talk capabilities; and a global Tier
1 Internet backbone. For more information, visit www.sprint.com.

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