North American International Auto Show Featured on CNBC Primetime: Detroit Auto Show All Access Special on Monday, Jan. 14, 2008 at 9 P.M.


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DETROIT, Jan. 8, 2008 -- The North American International Auto Show (NAIAS) announced today that CNBC, First in Business Worldwide and the cable broadcast partner of the NAIAS, will host a live, one-hour special titled, "CNBC Special Event: Detroit Auto Show All Access" on Monday, Jan. 14, 2008 from 9 to 10 p.m. EST and rebroadcast at midnight.

The special is the first of its kind on CNBC and will include a preview of 2008 vehicles showcased at the NAIAS. More than 50 production and concept vehicles will make a first appearance at the auto show. The special will also include an examination of the state of the automotive industry, a look at the future of hybrid technology and a review of the Chinese-manufactured vehicles on display at the NAIAS 2008.

"The auto industry continues to be one of the strongest barometers for global economic and social trends," said Phil LeBeau, automotive reporter and host of this special for CNBC. "In addition to giving our viewers a glimpse into the future of automotive design and technology, we will also focus on some of the economic, environmental, and safety-related issues that are driving the industry's evolution."

"We are pleased and honored that CNBC has chosen the NAIAS as the centerpiece for its primetime special," said Carl Galeana, NAIAS 2008 co- chairman. "We are confident this special will shed new light on the opportunities and challenges facing the automotive industry as one of the most complex facets of the global economy."

CNBC's Sanford Cannold is Executive Producer of the live special and CNBC's Meghan Reeder and Samantha Wright are producers of the program with Geoff Cortelyou as production coordinator.

For information about other events associated with the NAIAS, please visit the official NAIAS Web site at www.naias.com.

About CNBC

CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to approximately 400 million homes worldwide, including more than 95 million households in the United States and Canada. The network's Business Day programming (weekdays from 5 a.m.-7 p.m. EST) is produced at CNBC's headquarters in Englewood Cliffs, N.J., and also includes reports from CNBC news bureaus worldwide. Additionally, CNBC viewers can manage their individual investment portfolios and gain additional in-depth information from on-air reports by accessing www.cnbc.com.

NAIAS 2008 Official Dates

Press Preview will be held Sunday, Jan. 13 through Tuesday, Jan. 15. Industry Preview will be held on Wednesday, Jan. 16 and Thursday, Jan. 17. The annual black-tie Charity Preview will be held Friday evening, Jan. 18. Public Days will be held Saturday, Jan. 19 through Sunday, Jan. 27. Automotive Education Day will be held on Wednesday, Jan. 23. Racing Day will be held on Friday, Jan. 25.

  The North American International Auto Show
  Rod Alberts - Executive Director

Entering its 20th year as an international event, the North American International Auto Show is among the most prestigious auto shows in the world and is one of the largest media events in North America. The NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris- based alliance of automotive trade associations and manufacturers from around the world. The NAIAS Web site can be accessed at www.naias.com. Don't Miss It for the World!

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