2007 LA Auto Show: General Motors Brings It All, Ready For Business - COMPLETE VIDEO
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LOS ANGELES - November 14, 2007: General Motors announced that Chevrolet will lead the corporation's effort to reinvent the industry with a global portfolio of cars and trucks ranging from gas-friendly to gas-free.
The press event featured the world premiere of the 2009 Chevrolet Silverado 2-Mode Hybrid full-size pickup and the first auto show reveal of the Chevrolet Malibu Hybrid sedan, as well as the North American debut of the 2009 Chevrolet Aveo5 subcompact hatchback. GM also announced a partnership with the Walt Disney Company in which 10 Chevrolet Equinox Fuel Cell vehicles will be deployed as shuttles on Disney properties in California.
“We've said time and time again that we intend to be part of the solution to society's energy issues for reasons that involve energy efficiency, energy security and environmental responsibility,” said GM Vice Chairman Bob Lutz during the presentation. “Because there is no single solution for every consumer in every part of the world, we believe we can make the biggest impact through the broad portfolio of Chevrolet, our largest brand and a global force in the industry.”
Fuel economy was not the exclusive domain of Chevrolet however. The GM exhibit in L.A. also includes the new 2009 Cadillac Escalade Hybrid, just introduced at the Miami Auto Show; and the first public showing of the all-new, fuel-efficient 2009 Pontiac Vibe compact crossover.
The Escalade Hybrid is the world’s first fuel-saving hybrid applied to a large luxury SUV. Powered by GM’s innovative, patented 2-Mode Hybrid system, the 2WD model of the Escalade Hybrid will deliver a significant improvement in fuel economy in city driving over its gasoline-only sibling – all while delivering the same distinctive style, segment-leading features and full-size capability that have made the Escalade a cultural symbol from hip-hop clubs to country clubs, from Los Angeles to Dubai to Shanghai.
Also in L.A. fresh from its Miami debut is the 2008 Cadillac Escalade Platinum, a special edition that takes Cadillac’s dramatic design, elegance and technology to its fullest expression. Offered on Escalade and the extended-length Escalade ESV, the Platinum edition includes a blend of technical innovations and aesthetic enhancements. Escalade Platinum will be the world’s first SUV to be equipped with Cadillac’s advanced Magnetic Ride Control (MRC) technology, the industry’s fastest-reacting suspension system.
The 2009 Pontiac Vibe is a modern re-mix of a classic hit, infusing the functionality of a compact crossover with a bolder attitude of muscular styling, increased performance and tight handling. With the base model’s 1.8L engine and the standard manual transmission, fuel economy is estimated at 26 mpg in the city and 32 mpg on the highway; with the automatic, fuel economy is estimated at 25 in the city and 31 on the highway.