KeyTrak and MyDealerLot Partner to Provide Key Management and Integrated RFID Vehicle Tracking

COLLEGE STATION, Texas--KeyTrak, the world’s leading provider of key and asset tracking systems and key management solutions, announces partnership with MyDealerLot, provider of the only web-based subscription RFID / Real Time Location Tracking System (RTLS) application for retail automotive dealerships, auctions, and yard management. This new partnership will provide an integrated key management and RFID based real-time inventory tracking system to car dealerships. In addition, KeyTrak will become an authorized reseller of MyDealerLot.

KeyTrak is in a unique position to provide this technology to new and existing customers and to answer in real-time the question of where the vehicle is once a key is pulled. “As the world’s largest key management company, we have seen first-hand the gained efficiencies created from an integrated solution resulting in greater vehicle sales and an improved customer experience,” said Richard Battle, Vice President of KeyTrak Sales.

KeyTrak will utilize MyDealerLot’s Application Program Interface (API) to offer a fully integrated RFID solution to over 8,000 customers in the United States and Canada. Users of KeyTrak will be presented with a real-time location map right on the KeyTrak display as soon as a key is pulled. Key history data will also be available in real-time within MyDealerLot.

“MyDealerLot is excited to offer this fully integrated solution to KeyTrak customers further extending the value proposition offered with both RFID vehicle management and key management,” said George Cresto, Founder & President MyDealerLot.

General availability is expected by year-end 2007. MyDealerLot V2.0 is available immediately.

About KeyTrak Systems

KeyTrak is the world’s leading provider of key and asset tracking systems. KeyTrak helps businesses enhance the security of their operations while improving productivity and reducing costs. KeyTrak systems provide a safe, organized way to house keys for car dealerships, apartment communities, hospitals, military bases, government facilities, hotels, schools, and commercial properties.

The KeyTrak and KeySafe systems are built in a state-of-the-art manufacturing facility located in College Station, Texas. KeyTrak's superior software support team is available 24 hours a day, 7 days a week. Visit www.keytrak.com or call (1-888-KEY-TRAK) for more information.

About MyDealerLot

MyDealerLot provides innovative real time location inventory tracking solutions for automotive dealers, auctions, and yard managers using RFID / RTLS technologies. MyDealerLot’s RTLS (Real Time Location System) is a web-based Wi-Fi vehicle tracking solution which uses radio wave technology (RFID) to provide an ‘always-on’ instant physical vehicle inventory. MyDealerLot also assists dealerships in key tracking, salesperson tracking, test drive tracking, floor plan auditing, service bay tracking and external ‘overflow’ lot tracking.

Visit www.mydealerlot.com or call 1-888-MDL-RFID (1-888-635-7343) for more information.