Camping World Becomes Title Sponsor of Daytona February Busch Race
DAYTONA BEACH, Fla.--Camping World, America’s largest retailer of RV and outdoor supplies, accessories and recreational vehicle sales, announced Friday at a packed Daytona International Speedway press conference that it will become the title sponsor for the premier NASCAR Busch Series race in February at historic speedway during speedweek.
The Camping World 300 will kick off the NASCAR Busch Series season on February 16 at famous venue known as “The World Center of Racing.” It will be a prelude to the most anticipated race in motorsports – the 50th anniversary running of the Daytona 500 scheduled for February 17, 2008. Camping World in the months leading up to the race is expected to be an active participant across the nation in celebration of the historic event.
“Camping World, along with our official partner Chevrolet, is pleased to be the title sponsor of the premier Busch Series event of the season at Daytona International Speedway,” said Marcus Lemonis, President and CEO of Camping World. “Thousands of our customers from all over America attend this event and millions tune into the broadcast. We are happy to support their passion by sponsoring the Camping World 300 at Daytona International Speedway.”
Daytona International Speedway President Robin Braig commented, “We are very excited to welcome Camping World to our family of partners here at Daytona International Speedway.” The Camping World 300 on February 16 will be a great season opener for the 2008 NASCAR Busch Series season.
In addition to the entitlement position, the Daytona infield campground and overnight parking will now reflect the new name “Camping World Campground”. Camping World has also established a retail store in the infield as well as a large store on the west side of the exterior of the track to serve the thousands of campers who attend each of the major events during the calendar year at DIS.
About Camping World/FreedomRoads
Founded in 1966, Camping World Inc., is America’s largest direct marketer and specialty retailer of RV and outdoor camping accessories and services. Over 8,000 quality products are available through nationwide SuperCenters, a well-established catalog call center and an award-winning Web site. The company has grown from a single store in Bowling Green, KY to more than 75 SuperCenters with more than 500 service bays, in 25 states and plans to reach the 100 mark by 2008. Select stores also retail a wide range of RV’s through its Camping World RV Sales Brand. Product offerings will feature top manufacturers as well as private label vehicles.
Camping World also provides expanded products and services to enhance and protect the RV lifestyle including: the President's Club customer loyalty program; in-store Resource and Performance Centers featuring RV and Car Insurance and Roadside Assistance Service; Camping World RV Institute technical certification/training program; Goodwill Ambassador program; and the new campground discount program, Camp Club USA.
FreedomRoads is a dynamic national network of well-established local and regional RV dealerships that have united to benefit customers, employees, suppliers and the RV industry. FreedomRoads operates as a multi-store retail chain engaged in the retail sale, finance and service of recreational vehicles.
FreedomRoads is America's largest RV retailer operating nearly 60 locations in 23 states including: Alabama, Arizona, California, Colorado, Florida, Georgia, Illinois, Indiana, Michigan, New Hampshire, New Jersey, New Mexico, Nevada, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah and Washington.
FreedomRoads stocks over $350 million of new and used recreational vehicle inventory representing over 40 manufacturers.
For additional information, please visit www.FreedomRoads.com, where the largest selection of recreational vehicles is available for sale.
Camping World also has an active Motorsports program with NASCAR sponsorships which will include over 60 events in the 2007 Nextel Cup, Busch and Craftsman Truck Series with co-sponsor RVs.com. Team drivers include Kevin Harvick, Clint Bowyer, Cale Gale, Ron Hornaday, and Robby Gordon. In addition, Camping World is the title sponsor the Busch Series event in Louden, New Hampshire.
For more information, visit us online at www.campingworld.com or www.freedomroads.com
