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Toyota Reports March 2007 Sales


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SEE ALSO: Toyota Buyers Guide
SEE ALSO: Lexus Buyers Guide
SEE ALSO: Scion Buyers Guide

TORRANCE, Calif., April 3 -- Boosted by record hybrid sales, Toyota Motor Sales (TMS), U.S.A., Inc., today reported all-time best-ever monthly sales of 242,675 vehicles, an increase of 7.7 percent over March 2006.

"This month marks a milestone eight years in the making," said Jim Lentz, TMS executive vice president. "Record U.S. sales of Toyota and Lexus hybrids have now topped the half-million mark." The Toyota Division posted best-ever March sales of 213,820, up 8.7 percent. The Lexus Division reported best-ever March sales of 28,855 units.

Toyota Division

Toyota Division passenger cars recorded best-ever March sales of 121,881, up 13.6 percent over the same period last year. Passenger car sales were led by Camry, which posted March sales of 42,254, up 4.5 percent over the same period last year. Camry Hybrid reported sales of 5,144 units in March. The Prius hybrid gas-electric mid-size sedan posted all-time best-ever monthly sales for the second consecutive month with 19,156 units sold, an increase of 133.2 percent. Corolla reported best-ever March sales of 34,355, an increase of 2.5 percent. The Yaris subcompact posted sales totaling 7,614 units for the month.

Toyota Division light truck sales were up 2.9 percent, an all-time best-ever month of 91,939 units. Light truck sales were led by the RAV4 compact sport utility vehicle (SUV), which reported all-time best-ever sales of 17,837, up 27.5 percent over the year-ago month. The all-new Tundra full-size pickup reported sales of 13,196 units, up 7.8 percent over Tundra sales last March. The Highlander and Highlander Hybrid posted combined March sales of 11,693. The Highlander Hybrid gas-electric mid-size SUV reported sales of 2,501 units for the month. FJ Cruiser reported March sales of 6,057 units.

Scion posted March sales of 10,978 units. The tC sports coupe led the way with March sales of 6,314 units. Scion xB posted sales of 2,799 units for the month.

Lexus Division

Lexus passenger cars reported best-ever March sales of 18,128 units, an increase of 26.7 percent over March 2006. Passenger car sales were led by the ES 350 luxury sedan with March sales of 7,444 units, up 69.7 percent. The all-new LS 460 reported sales of 3,134, an increase of 125.4 percent.

Lexus Division light trucks reported March sales totaling 10,727 units with the RX 350 and RX 400h reporting combined March sales of 8,603 units. The RX 400h hybrid luxury utility vehicle reported sales of 1,471 units for the month.

TMS calendar-year-to-date hybrid sales totaled 61,635 units, an increase of 68 percent over the same period last year, while cumulative hybrid sales to-date surpassed the 500,000 sales mark. In March, TMS posted sales of 28,453 hybrid vehicles, up 105 percent. Toyota Division posted sales of 26,801 hybrids, up 137 percent over the same period last year, while the Lexus Division posted sales of 1,652 hybrids.

There were 28 selling days this month, as compared to 27 selling days last March.

  Public Web sites:     http://www.toyota.com/
                        http://www.lexus.com/
                        http://www.scion.com/
                        http://www.toyota50th.com/

                          TOYOTA  RETAIL  SALES
                        (INCLUDES FLEET & HAWAII)
                               March, 2007

                            -- CURRENT MONTH --  -- CALENDAR YEAR TO DATE --
                                             DSR%                       DSR%
                             2007     2006   CHG     2007     2006      CHG

  YARIS                     7,614    1,339  448.3   19,186    1,339  1295.6
  COROLLA                  34,355   32,312    2.5   88,195   82,287     4.4
  CAMRY                    42,254   38,981    4.5  105,863   93,775    10.0
  AVALON                    7,523    8,697  -16.6   19,635   22,543   -15.2
  PRIUS                    19,156    7,922  133.2   39,682   22,123    74.7
  SCION xA                  1,865    2,820  -36.2    5,345    7,163   -27.3
  SCION xB                  2,799    5,060  -46.7    8,500   12,970   -36.2
  SCION tC                  6,314    6,368   -4.4   15,093   16,223    -9.4
  TOTAL TOYOTA DIV. PASS.
   CAR                    121,881  103,501   13.6  301,501  258,443    13.6
  ES 350                    7,444    4,231   69.7   18,050   10,787    63.0
  LS 460                    3,134    1,341  125.4    8,563    3,546   135.2
  SC 430                      370      533  -33.1      954    1,384   -32.9
  GS 300                    1,908    2,205  -16.6    4,664    5,675   -19.9
  GS 430/450h                 195      278  -32.4      553      835   -35.5
  IS 250/350                5,077    5,210   -6.0   12,409   13,165    -8.2
  TOTAL LEXUS PASS. CAR    18,128   13,798   26.7   45,193   35,392    24.4
  TOTAL TOYOTA PASS. CAR  140,009  117,299   15.1  346,694  293,835    14.9
  SIENNA                   13,071   16,287  -22.6   34,959   40,390   -15.7
  RAV4                     17,837   13,494   27.5   41,405   33,944    18.8
  FJ CRUISER                6,057    2,784  109.8   16,045    2,784   461.4
  4RUNNER                   9,052   10,800  -19.2   23,937   27,925   -16.5
  HIGHLANDER               11,693   11,622   -3.0   31,383   29,403     4.0
  LAND CRUISER                222      298  -28.2      682      885   -24.9
  SEQUOIA                   2,568    3,446  -28.1    6,938    9,068   -25.5
  TOTAL SUV                47,429   42,444    7.8  120,390  104,009    12.7
  4X2 TACOMA               10,851    9,185   13.9   27,027   24,699     6.6
  4X4 TACOMA                7,392    6,477   10.1   19,301   17,108     9.9
  TOTAL TACOMA             18,243   15,662   12.3   46,328   41,807     7.9
  TUNDRA                   13,196   11,800    7.8   29,186   31,825   -10.7
  TOTAL PICKUP             31,439   27,462   10.4   75,514   73,632    -0.1
  TOTAL TOYOTA DIV. LT
   TRUCK                   91,939   86,193    2.9  230,863  218,031     3.1
  LX 470                      270      489  -46.8      826    1,485   -45.8
  GX 470                    1,854    2,334  -23.4    5,239    6,093   -16.2
  RX 350/400h               8,603   10,971  -24.4   22,233   25,407   -14.8
  TOTAL LEXUS LIGHT TRUCK  10,727   13,794  -25.0   28,298   32,985   -16.4
  TOTAL TOYOTA LIGHT
   TRUCK                  102,666   99,987   -1.0  259,161  251,016     0.6
  TOTAL TOYOTA DIV.       213,820  189,694    8.7  532,364  476,474     8.8
  TOTAL LEXUS              28,855   27,592    0.8   73,491   68,377     4.7
  TOTAL TOYOTA            242,675  217,286    7.7  605,855  544,851     8.3
  MEMO:
  DOM. COROLLA             29,965   28,257    2.3   78,276   74,050     3.0
  DOM. CAMRY               32,420   33,042   -5.4   80,254   83,177    -6.0
  DOM. PICKUP              31,439   27,462   10.4   75,514   73,632    -0.1
  DOM. RX 350               6,608    6,889   -7.5   15,229   15,308    -3.1

  SELLING DAYS                 28       27              77       75

  TOYOTA DIV. IMPORT CAR   51,973   33,505   49.6  123,336   78,673    52.7
  LEXUS IMPORT CAR         18,128   13,798   26.7   45,193   35,392    24.4
  TOYOTA DIV NA BUILT
   CARS                    69,908   69,996   -3.7  178,165  179,770    -3.5
  TOTAL TOYOTA CARS       140,009  117,299   15.1  346,694  293,835    14.9

  TOYOTA DIV. IMPORT LT
   TRUCK                   44,861   38,998   10.9  113,452   94,941    16.4
  LEXUS IMPORT LT TRUCK     4,119    6,905  -42.5   13,069   17,677   -28.0
  TOYOTA DIV NA BUILT LT
   TRUCK                   47,078   47,195   -3.8  117,411  123,090    -7.1
  LEXUS NA BUILT LT TRUCK   6,608    6,889   -7.5   15,229   15,308    -3.1
  TOTAL TOYOTA LT TRUCK   102,666   99,987   -1.0  259,161  251,016     0.6

  SPORT UTILITY VEHICLES   52,099   53,454   -6.0  132,643  134,210    -3.7
     Memo: Lexus Sport
      Utility              10,727   13,794  -25.0   28,298   32,985   -16.4

  SMALL VANS               13,071   16,287  -22.6   34,959   40,390   -15.7
  PICKUPS                  31,439   27,462   10.4   75,514   73,632    -0.1

  * NORTH AMERICAN BUILT
   VEHICLES
  COROLLA                  29,965   28,257    2.3   78,276   74,050     3.0
  CAMRY                    32,420   33,042   -5.4   80,254   83,177    -6.0
  AVALON                    7,523    8,697  -16.6   19,635   22,543   -15.2
  SIENNA                   13,071   16,287  -22.6   34,959   40,390   -15.7
  PICKUP                   31,439   27,462   10.4   75,514   73,632    -0.1
  SEQUOIA                   2,568    3,446  -28.1    6,938    9,068   -25.5
  RX 350                    6,608    6,889   -7.5   15,229   15,308    -3.1
  TOTAL                   123,594  124,080   -3.9  310,805  318,168    -4.9
  N.A. VEHICLES % OF
   TOTAL                    50.9%    57.1%           51.3%    58.4%

  SELLING DAYS                 28       27              77       75
  DSR = DAILY SELLING RATE