Victory Motorcycles Unveils Most Progressive American Luxury Touring Bikes Ever Built

MINNEAPOLIS - January 19, 2007: In a highly anticipated world unveiling, Victory Motorcycles, a division of Polaris Industries Inc. , today launched its new Victory Vision™ family of luxury touring motorcycles at the International Motorcycle Show in New York City. The new bikes, the Victory Vision Street™ and Victory Vision Tour,™ boast Victory’s own thunderous V-Twin engine, unmatched comfort and breakthrough styling - redefining what it means to be an American touring bike.

“We spent nearly six years researching and developing this bike, and more than 28,000 miles riding with customers and are confident that the Victory Vision will fulfill the dreams of people looking to tour on an American Luxury touring bike,” said Mark Blackwell, vice president of Victory Motorcycles and International Operations. “The Victory Vision is perhaps the most pure example of what riders have been asking for: a modern, American V-Twin touring bike.”

A powerful combination of style and comfort, the Victory Vision bikes have four inches of cushion in their seats, a relaxed, feet-forward riding position, the best aerodynamic wind protection and airflow management for all weather riding, ample storage space with modern American styling. The new bikes will be available to riders across the country beginning in fall 2007.

“This is a proud day for Polaris and Victory Motorcycles as we launch a family of motorcycles that 30 years from now people will look back and say, ‘Those bikes fundamentally changed the design of American motorcycles,” said Tom Tiller, CEO, Polaris Industries. “We launched Victory Motorcycles in 1998 with the belief that an American company could design and build the best motorcycles in the world – while not the biggest, we are confident based on feedback from our buyers Victory is the best.”

Victory Vision(TM) - Key Features and Specifications

Styling:

-- Smooth modern styling pushes the concept of what American
   motorcycles can be
-- Intuitive controls make for a simple, clean dashboard design and
   layout
-- Extensive standard lighting from tip to tail - including an
   unmistakable rear taillight - add both style and safety

Comfort:

-- Relaxed, feet-forward riding position
-- 26.5" seat height makes it the lowest in the category. Slow speed
   maneuvers on a luxury touring bike have never been easier
-- Integrated floorboards allow for excellent cornering clearance and
   multiple foot positions, including a variety of stretched-out
   comfort positions
-- Ergonomically designed rider and passenger seating with over 4" of
   padding - more than any competitive model
-- Optional electrically adjustable windscreen and adjustable side
   wind deflectors allow riders to tailor airflow on-the-fly
-- Outstanding wind protection and airflow management resulting in
   optimum comfort for rider and passenger in cold, wet or the warmest
   of weather

Power and Function:

-- Victory's Freedom(TM) V-Twin
    -- Thunderous power
    -- Bulletproof, proven quality
    -- Superb temperature management / cooling ability
-- 6 speed transmission with true overdrive
    -- Quiet, smooth shifting, proven reliability
-- 6 gallon fuel capacity
-- Adjustable rear suspension
-- Handling and performance never found before on an American V-Twin
   tourer
-- Ample storage for the long haul
    -- Victory Vision(TM) Tour - 6750 cubic inches of storage space
    -- Victory Vision(TM) Street - 3370 cubic inches of storage space
-- Fully integrated premium audio / visual offerings - essential for
   touring including GPS navigation, MP3 support and more
-- Customizable with a full line of chrome accessories and
   enhancements

For more information, visit www.victoryvision.com.

About Polaris Industries and Victory Motorcycles

With annual 2005 sales of $1.9 billion, Polaris designs, engineers, manufactures and markets snowmobiles, all-terrain vehicles (ATVs), Victory Motorcycles and the Polaris RANGER for recreational and utility use.

Polaris is a recognized leader in the snowmobile industry; and one of the largest manufacturers of ATVs in the world. Victory motorcycles, established in 1998 and representing the first all-new American-made motorcycle from a major company in nearly 60 years, are rapidly making impressive in-roads into the motorcycle cruiser marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Polaris Industries Inc. trades on the New York Stock Exchange and Pacific Stock Exchange under the symbol "PII," and the Company is included in the S&P Small-Cap 600 stock price index.

Information about the complete line of Polaris products, apparel and vehicle accessories is available from authorized Polaris dealers or anytime from the Polaris homepage at www.polarisindustries.com.