2007 Detroit Auto Show: Industry Insiders Converge for 2007 North American International Auto Show


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DETROIT, Jan. 10 -- The 2007 North American International Auto Show (NAIAS) welcomes the automotive industry's top executives to Industry Preview Days on Wednesday, Jan. 10 from noon - 9 p.m. and Thursday, Jan. 11, 2007 from 7 a.m. to 9 p.m. Executives will have the opportunity to tour the show floor before NAIAS 2007 opens to the public.

"Industry Preview Days provides a unique opportunity for industry insiders to preview the show before it opens to the public," said Robert Thibodeau, Jr., senior co-chairman for the NAIAS 2007. "We are excited to continue to host this exclusive preview that features many fantastic events for industry professionals."

NAIAS Industry Preview Days offer an exclusive opportunity for automotive companies to invite their key contacts, suppliers and employees to get a sneak peek at the show and also recognize them for their efforts. Each year Industry Preview Days draws thousands of industry insiders to the NAIAS and metro Detroit for important meetings and networking events.

  Featured events during the NAIAS 2007 Industry Preview Days include:

  * 14th Annual AutoWeek Design Forum - The Forum examined and celebrated
    design as the ultimate differentiating factor.  The Forum featured the
    reveal of the 2007 AutoWeek Reader's Choice and AutoWeek Editors' Choice
    Awards and attendees will tour the NAIAS.  The Forum was held in Cobo
    Center's Riverview Ballroom on Wednesday, January 10.
  * Governor's Tour - The first of two Industry Preview Days also featured a
    visit from the Honorable Jennifer M. Granholm who toured the NAIAS 2007
    show floor visiting several manufacturer and supplier exhibits.  Gov.
    Granholm was greeted by industry executives and had the opportunity to
    take a sneak peek at the spectacular displays and vehicles at NAIAS
    2007.
  * Inforum's Annual Auto Show Breakfast - The annual breakfast entitled
    "Going Green - Detroit's Growth Engine for the 21st Century," will focus
    on the environment and the new business model that turns the traditional
    idea of environmentalism on its head.  The breakfast will take place on
    Thursday, January 11 at the Detroit Marriot Renaissance Center from 7:30
    a.m. to 9:30 a.m.

Tickets for Industry Preview Days are $75 each and can be purchased at www.naias.com or by calling 248-283-5169. Industry Preview Days is sponsored by the Detroit Auto Dealers Association (DADA), Michigan Economic Development Corporation (MEDC) and Business Week.

100th Anniversary

In 2007, the Detroit Auto Dealers Association (DADA) will celebrate the centennial of its successful association with the North American International Auto Show (NAIAS). Since its inception in 1907, the show has grown from a regional event featuring 17 exhibitors to an internationally-sanctioned show with over 90 exhibitors, adding more than $500 million to the metro Detroit region last year alone. With the support of Detroit area auto dealers the NAIAS features more new vehicle debuts and garners more media coverage than any show in North America.

NAIAS 2007 Official Dates

Industry Preview Days will be held on Wednesday, Jan. 10 and Thursday, Jan. 11, 2007. The Charity Preview will be held Friday evening, Jan. 12, 2007. Public Days are Saturday, Jan. 13, through Sunday, Jan. 21, 2007.

  The North American International Auto Show
  Rod Alberts - Executive Director

Entering its 19th year as an international event, the North American International Auto Show is among the most prestigious auto shows in the world and is one of the largest media events in North America. The NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris- based alliance of automotive trade associations and manufacturers from around the world. The NAIAS Web site can be accessed at http://www.naias.com/. The drive, design and desire for cars is here in Detroit!

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