Kia Rio Earns Two Edmunds.com Editors' Most Wanted Awards

IRVINE, Calif., Oct. 25, 2006 -- Edmunds.com, the premier online resource for automotive information, today named the 2007 Kia Rio as the Edmunds.com Editors' Most Wanted Sedan Under $15,000 and named the 2007 Kia Rio5 as the as Edmunds.com Editors' Most Wanted Wagon Under $15,000.

"The Editors' Most Wanted winners provide class-leading performance, quality, style and value," said Karl Brauer, Editor-in-Chief at Edmunds.com. "These are the vehicles that our editorial team would choose to have in our own driveways."

In selecting the Kia Rio, Edmunds.com's editorial staff proclaimed that the vehicle will serve "buyers looking for a pleasant drive, useful features and overall comfort."

"Rio's combination of attractive styling, class-leading standard safety equipment and outstanding performance and fuel economy has appealed to new car buyers since its launch last year," said Len Hunt, executive vice president and COO of Kia Motors America. "We're pleased that the editors of Edmunds.com have recognized the Kia Rio for all it offers consumers."

The Edmunds.com Editors' Most Wanted Awards have been awarded annually since 1999. Winners are named for the Most Significant Vehicle of the Year and each of 33 market-relevant categories.

Kia Motors America is the sales, marketing and distribution arm of Kia Motors Corp. in Seoul, South Korea. For more information, including photography, visit www.kiamedia.com