The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

"Million Gallon Giveaway" Promotion to Award Free Gasoline to More Than 200,000 Drivers

HOUSTON--July 31, 2006--Drivers nationwide who stop by their local Shell stations now have a chance to win free gasoline for life through the Shell "Million Gallon Giveaway." Starting today and continuing through October 1, Shell will give away more than $2 million in free fuel and instant-win prizes - including six grand prizes of a lifetime supply of free gasoline and hundreds of thousands of $10 Shell Gas Cards in the "Million Gallon Giveaway."

According to Karen Wildman, brand and communications manager for Shell, this promotion is sure to resonate with consumers. "Who doesn't want to win free gasoline? Anybody you ask will probably tell you that they would love to receive a $10 Shell Gas Card to use towards your next fill-up. It's great being able to reward customers coming to our stations, let alone awarding six lucky winners with a lifetime supply of Shell gasoline."

Wonder what someone would do with a lifetime supply of gas? Americans already have a good idea if they won the prize. According to a recent survey(1) conducted by Shell, the majority of Americans (76 percent) said that if they won a lifetime supply of gasoline they would share it with family and friends. Some respondents said they would actually take specific actions if they won, with 23 percent choosing to drive across the country and nine percent buying a bigger or different car.

How to Enter

From July 31 through October 1, 2006, consumers can enter the giveaway by visiting participating Shell locations to pick up an official scratch-and-win game card (the sweepstakes is void in Maryland, New Jersey, Virginia and Puerto Rico). More than 200,000 winners will receive a $10 Shell Gift Card. Official Rules(2) are available at participating Shell stations.

There is no purchase necessary to enter or to win, and determining whether a card is a winner is as simple as scratching the card to reveal the hidden message. Holders of the six grand-prize-winning cards should call the toll-free number located near the prize message as soon as possible, and must call no later than 5 p.m. Eastern Time on October 31, 2006 to redeem their prize.

About the Campaign

To help people get the most from every fuel purchase they do make, each "Million Gallon Giveaway" scratch-and-win sweepstakes card will feature a money-saving fuel tip related to driving or vehicle maintenance habits that can improve fuel efficiency.

The "Million Gallon Giveaway" is part of the $30 million marketing campaign Shell launched in June, 2006 to communicate that all gasolines are not the same. The summer campaign builds on the company's commitment to provide high quality fuel to consumers by educating consumers that all Shell gasolines not only surpass government standards for detergency, they meet top automakers' highest standard. The higher standard, to which the campaign alludes, is the TOP TIER Detergent Gasoline standard introduced by BMW, GM, Honda and Toyota.

(1) The study was conducted June 14-20, 2006 by StrategyOne to reveal consumers' perception of gasoline knowledge and usage among a nationally representative sample of 1,000 men and women ages 18 and above. Margin of error is +/- 3.1 percentage points at the 95 percent level of confidence.

(2) NO PURCHASE NECESSARY. Promotion ends 10/1/06. Open only to legal residents of the fifty (50) U.S. (and D.C.) 16 or older with a valid driver's license as of 7/31/06. Void in MD, NJ, VA, Puerto Rico and where prohibited. TO PLAY: Obtain a Game Card at any participating Shell station between 7/31/06 and 10/1/06. Limit one Game Card per eligible person per day while distribution supply lasts PRIZES: (6) Grand Prizes: Free "Gasoline for Life", awarded in the form of Shell Gift Cards for gasoline, ARV: $90,551.25/each; Odds about 1: 41,666,667. (214,000) First Prizes: $10 Shell Gift Card for gasoline, ARV: $10/each; Odds about 1: 1,168. The aggregate ARV of all Grand and First Prizes is $2,683,307.50. In-Store Prizes: Medium beverage of the participating Shell station's choice (excluding alcohol), ARV: up to a maximum of $1.50/each; Odds about 1:20. In-Store Prizes are not available at all participating Shell stations. The ARV of In-Store Prizes at each Shell location that offers an In-Store Game is up to $2,250 per location TO CLAIM A PRIZE: Grand Prize: Call the toll-free number on the Game Card before 10/31/06 at 5 p.m. ET for redemption instructions. First Prize: Show your potential winning Game Card to the Shell attendant to receive an inactive $10 Shell Gift Card. To activate, call the toll-free number on the Gift Card instruction sticker before 10/31/06 at 5 p.m. ET. YOU MUST HAVE THIS GAME CARD. In-Store Prize: Redeem your beverage before 10/31/06 at 5 p.m. local time only at the Shell station where you obtained the Game Card. *See Official Rules in participating Shell stations for additional eligibility restrictions, "Gasoline for Life" and other prize descriptions/restrictions, 2nd Chance Drawing info and complete details. For Official Rules by mail, send a SASE by 10/31/06 to: Redemption Center, Shell Million Gallon Giveaway Rules, P.O. Box 3193, Oak Brook, IL 60522-3193. VT residents may omit return postage. SPONSOR: Shell Oil Products US, 12700 Northborough, Houston, TX 77067.

Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels, and has a network of approximately 6,000 branded gasoline stations in the Western United States. Shell Oil Company is an affiliate of the Shell Group and . For more information, please visit www.shell.com.

Motiva Enterprises LLC refines and markets branded products through approximately 7,700 Shell-branded stations in the Eastern and Southern United States. Shell Oil Company is a 50 percent owner of Motiva Enterprises LLC, along with Saudi Refining, Inc.