Dealer.com Names Aronovici Director of Marketing

Brings 20+ Years of Tech Marketing

BURLINGTON, Vt., July 28 -- Charlie Aronovici has been named Dealer.com's director of marketing. After a nationwide search to fill the newly created position, he was selected based on his successful track record spanning more than two decades of technology marketing expertise.

Aronovici will be responsible for developing strategy and tactical programs designed to fortify Dealer.com's position as the industry leader in its market space. He will oversee and implement both traditional and non- traditional marketing elements to advance company positioning, messaging, thought leadership, demand creation, direct marketing, product marketing, corporate and marketing communications, and events.

"As a marketer, I was attracted to Dealer.com's phenomenal suite of elegant solutions that drive revenue for clients," said Aronovici. "Our proprietary products are designed for auto dealers to generate, manage and track sales leads, which all improve their bottom line.

"It's a simple formula. When auto dealers are found online easily, they'll sell more vehicles," Aronovici added, "and Dealer.com clearly has that process figured out."

Prior to joining Dealer.com, Aronovici worked for and was a marketing consultant with Digital Influence Group, Learning Works, Business 2.0 magazine, MarketSoft Corporation and Proud Progress Software. He was also co- founder of a mainframe system software company and holds a B.A. in Finance from California State University.

Dealer.com offers the only fully integrated website solution that includes Search Engine Marketing (SEM), Search Engine Optimization (SEO), and Leader Management. Services include award-winning automotive dealer website development, user-friendly lead management tools, and the most proven local search engine advertising solutions available.

For more information about Dealer.com, visit http://www.dealer.com/ or call 888.270.3439 or email info@dealer.com.