Bob Lutz Opens 13th Annual Auto Interiors Show Tomorrow in Detroit

DETROIT, June 6 -- General Motors Vice Chairman Bob Lutz kicks off the 13th annual Auto Interiors Show tomorrow at Cobo Center with a keynote address on the power of interiors to help rebuild an automotive brand.

His talk on "Conquering Inner Space: Revitalize Your Brand by Refining Interior Design" will lead off two days of conferences and the trade show that highlights the importance of the interior and its many safety, styling and entertainment features to attract customers and build sales.

This fact is underscored by the automakers' interest in the annual Auto Interior Awards, which will be presented Wednesday afternoon at Cobo Center as part of the Interiors Show.

Lutz's talk will be followed by a full roster of high-news value seminars.

About the Auto Interiors Show

Now in its 13th year, The Auto Interiors Show is presented by Ward's Automotive Group and is the industry's leading trade show and conference for vehicle interiors. It spotlights the latest innovations in vehicle technology and design to help suppliers respond to increasing OEM demands and changing consumer preferences. The Show features exhibits of leading suppliers who showcase trendsetting products and materials with a view to the future of vehicle interiors. For complete information on the 13th annual Auto Interiors Show, go to: www.autointeriors.com.