Edmunds.com Streamlines Image Metadata Management with Mark Logic; Online Automotive Information Resource Uses MarkLogic Server to Launch Dynamic Content Application

SAN MATEO, Calif.--Feb. 8, 2006--Mark Logic(R) Corporation, provider of the industry's leading XML content server, today announced that Edmunds.com Inc., the premier online resource for automotive information, has launched its image metadata management system using MarkLogic Server. As the foundation of this enterprise-class content application, MarkLogic Server has significantly enhanced Edmunds.com's ability to manage the metadata associated with its vast library of digital assets consisting of automotive still photography and video clips. Using MarkLogic Server, Edmunds.com is now able to scale its digital asset management processes, allowing a rich set of searchable metadata to be associated with the digital assets. This functionality enables Edmunds.com to syndicate their content to many different channels, achieving time to market and quality control objectives for both its consumer and B2B businesses.

Prior to using MarkLogic Server, the image metadata management process at Edmunds.com was labor-intensive and time-consuming. As the volume of digital assets and the associated metadata continued to grow, Edmunds.com sought a platform that would permit rapid application development and speed the deployment of workflows to meet the interactive search retrieval and previewing characteristics of Edmunds.com's expanding multi-media channels. Users of Edmunds.com perform many complex queries involving a mix of quantitative and qualitative search parameters. With MarkLogic Server, Edmunds.com can now retrieve the most compelling automotive images and associated metadata.

"One of the key success factors to automating our image metadata management workflows is the ability to handle semi-structured data and quickly changing content," said Rob Patton, executive director of business intelligence and data architecture for Edmunds.com. "MarkLogic Server is an excellent platform on which to base dynamic content applications."

MarkLogic Server helps providers of information products such as Edmunds.com, by enabling them to integrate content from different sources, repurpose content for multiple uses, deliver content through multiple channels, and more effectively mine content to find previously undiscovered information. With the industry's most powerful implementation of the W3C-standard XQuery language, MarkLogic Server enables customers to build powerful applications that convert, query, manipulate, and render content. Designed for enterprise-class high performance and scalability, MarkLogic Server can deliver millisecond response times against multi-terabyte contentbases.

"We are excited that Edmunds.com selected MarkLogic Server to drive the launch of their image metadata management system," said David Spenhoff, vice president of marketing for Mark Logic Corporation. "The widespread adoption of XML content presents both challenges and opportunities for many industries. With pioneering content applications developed by market leaders such as Edmunds.com and built on MarkLogic Server, these organizations are paving the way for those looking to unlock the full value of their content."

About Edmunds.com, Inc.

Edmunds.com is the premier online resource for automotive information. Its comprehensive set of data, tools and services, including Edmunds.com True Market Value(R) pricing, is generated by Edmunds.com Information Solutions and is licensed to third parties. The company supplies content for the auto sections of NYTimes.com, AOL, CNN.com, and About.com, provides weekly data to Automotive News, and delivers monthly data reports to Wall Street analysts. Edmunds.com also publishes Inside Line (www.insideline.com ), a free online magazine for auto enthusiasts. Edmunds.com was named "Best Car Research Site" by Forbes ASAP, has been selected by consumers as the "Most Useful Web Site" according to every J.D. Power and Associates New Autoshopper.com Study, and was ranked first in the Survey of Car-Shopping Web Sites by The Wall Street Journal. The company is headquartered in Santa Monica, Calif. and maintains a satellite office in suburban Detroit.

About Mark Logic Corporation

Mark Logic Corporation is the provider of the industry's leading XML content server. Mark Logic works with providers of information products to accelerate new product creation, deliver products through multiple channels, integrate content from different sources, repurpose content into multiple products, build custom publishing systems, and mine content to find previously undiscovered information. MarkLogic Server does this by enabling companies to convert, query, manipulate, and render XML content using the W3C-standard XQuery language. Designed for high performance and scalability, MarkLogic Server can deliver millisecond response times against multi-terabyte contentbases. Mark Logic is privately held and backed by Sequoia Capital and Lehman Brothers. For more information, please visit www.marklogic.com.

(C) 2006 Mark Logic Corporation. Mark Logic is a registered trademark and MarkLogic Server is a trademark of Mark Logic Corporation. All rights reserved. All other trademarks mentioned herein are the property of their respective owners.