Hella Offers Compact Xenon Driving Lamp

LAS VEGAS, Oct. 31 -- Hella Inc., the aftermarket division of Hella North America, will showcase its high-performance line of Rallye 4000 Xenon headlamps at the 2005 SEMA/AAPEX Show (Nov. 1, 2005-4) in Las Vegas.

"The new Rallye 4000 Xenon lamps are the logical evolution of xenon performance lighting," says John Remakis, marketing manager for Hella's North American aftermarket operations. "The lamp has all the ruggedness and lighting performance customers expect from our traditional Rallye 4000 product series, but is 23 percent smaller, making it especially suitable for smaller truck, SUV and dirt sports driving platforms."

Designed for use by motorsports enthusiasts, the Rallye 4000 Xenon lamps produce extremely high output along with a color spectrum that is close to natural daylight. The system uses a compact Generation IV ballast with a 39- inch cable, which offers exceptional mounting flexibility behind the bumper or grille. The lamp's xenon-filled capsule produces 2.5 times more light than standard halogen light, but draws only 35 watts of power.

The compact lamps measure 6.69 inches wide by 6.77 inches high and 5.0 inches deep. The housing, ring and bracket are made from sturdy die-cast zinc, and the reflector is a new high-sheen, free-form design that results in outstanding optical performance and precision.

The xenon lamp is part of the Rallye 4000 series from Hella with durability and performance proven time and again on race tracks and at off- road events around the world.

The compact Rallye Xenon was developed by Hella to meet the challenges presented by new, lightweight front-end materials and designs for today's off- road vehicles and high-performance driving demands.

With its North American headquarters for aftermarket sales in suburban Atlanta, Ga., Hella is a leading supplier to the world's automotive, truck, marine, agricultural and construction equipment manufacturers. Lighting, electronics, complete vehicle modules, air conditioning systems, vehicle wiring systems and signal processing for the automobile industry, as well as automotive aftermarket components, are the core competence fields of automotive supplier Hella KGaA Hueck & Co.

Sales for the Hella Group are approximately $3 billion, placing Hella among Germany's top 100 industrial companies. With its corporate headquarters in Lippstadt, Germany, the company employs more than 22,800 people at 61 manufacturing facilities, production subsidiaries and joint-venture companies in 18 countries. More than 1,800 engineers and technicians work in research and development. All the world's leading automobile and systems manufacturers are Hella customers as well as the automotive components aftermarket. Additional information is available on the Internet at http://www.hella.com/ .

Visit Hella at SEMA Booth #22713 and at AAPEX Booth #638