Press Release for Auto Dealer Traffic, Inc.

Columbus, Ohio October 20, 2005; Auto Dealer Traffic, Inc., an internet leader in the automotive advertising services industry, is revolutionizing the way dealerships track the success of their marketing endeavors by releasing Marketing Power Reports. This new proprietary technology provides its users with real-time results while eliminating the need for proxy servers.

Todd Swickard, the Founder and Chief Executive Officer of Auto Dealer Traffic, states that ?this is the first time industry professionals are able to view their marketing dollars at work, thereby creating a tangible return on investment.? Marketing Power Reports implement essential real-time feedback through ROI assessments, a Lead Dashboard, and Trend Reporting, which offer clients up-to-date insight on the company's success. "By launching this cutting-edge product", adds Swickard, "we ensure that our customers are equipped with the means to begin satisfying all of their advertising needs."

Marketing Power Reports are expected to invigorate the automobile industry because of their unique capabilities, which allow users to gain a distinct advantage over their competitors. With this groundbreaking technology in place, dealerships will undoubtedly improve their overall sales and administrative performance, results that Auto Dealer Traffic continually strives to attain for its clients.

About Auto Dealer Traffic, Inc.: Founded in September 2005, Auto Dealer Traffic, Inc., a Delaware corporation, immediately acquired the automotive Internet marketing assets of Auto Supplier Marketing, LLC. Auto Supplier Marketing was formed in 2001 and since then has developed successful Internet and search engine marketing technology for auto dealerships. Now as Auto Dealer Traffic, the company uses search engine power to increase the visibility of dealers through online promotion and marketing initiatives. This exciting business venture is changing the way dealerships advertise on the Internet by using leading edge search engine technology to increase web site traffic, sell more cars, and maximize their return on advertising investment.