SEMA 2004: Dunlop Presents 'Maxxed Out' Awards for Tricked-out Cars

LAS VEGAS, Nov. 2, 2004 -- A Baltimore man and his customized 2001 Honda Civic received the first Dunlop "Maxxed Out" Award today.

Ryan Shutt was selected for Dunlop's best-of-show "Maxxed Out" Award at the Specialty Equipment Market Association Show, the world's premier automotive specialty products trade event.

The Honda Civic was the best Dunlop tire and tricked-out car combination at the show.

"We were looking for the ultimate in 'maxxed out' style and performance," said Andy Traicoff, director of Dunlop consumer tire marketing. "Through these awards, Dunlop celebrates the artistry and all-out performance created by the people who personalize their vehicles to reflect their personalities and attitudes."

Other Dunlop category winners include: Kyle Gann, of Bakersfield, Calif., and his 2004 Hyundai Tiburon for Ultimate Sport Compact; Marcel Horn, of Surrey, British Columbia, and his 2004 Volkswagen R32 for Most Extreme Performance; and Jason Flowers, of San Francisco, and his 2004 Nissan Skyline for Top Tire & Wheel Fitment.

"We expected the Dunlop 'Maxxed Out' Awards to be very competitive, but the creativity and style exceeded our expectations. The SEMA vehicles epitomized the Dunlop attitude of passion, control and style, which is part of our DNA," Traicoff said.

To learn more about Dunlop, visit SEMA booth 40909 in the Las Vegas Convention Center South Hall. Dunlop shares space with The Goodyear Tire & Rubber Company . The SEMA show includes 2 million square feet of exhibits.

Dunlop is a global tire brand with an excellent reputation among performance car enthusiasts. Well known for its prestigious original- equipment fitments and sports car racing heritage, Dunlop is also a key supplier to sport compact enthusiasts featuring "tuner" tire sizes and race series sponsorships.