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The all-new Aston Martin DB9 Does a Route 66


PHOTO (select to view enlarged photo)

By: Ellen Akins | Ford Communications Network
Beginning May 6, two “Driven to the 9’s Tour” teams will simultaneously reach each coast offering private DB9 viewing parties at every Aston Martin dealer in Canada and the U.S.

Irma Elder, president, Aston Martin Troy, will host her gathering at a restaurant in Birmingham, Mich. The guest list will include current Aston Martin drivers.

“They are the true automotive enthusiasts,” said Elder. “They know quality. They know a unique car and a different car.”

Other invitees will include hand-picked prospects and a carefully selected mix of automotive and lifestyle media. Aston Martin executive management will be on hand to talk with owners and answer questions about the DB9 and the company.

“The “Driven to the 9’s Tour” will elevate Aston Martin's product launch activity to new heights,” said Cristina Bruzzi, manager, Communications and Marketing, Aston Martin North America. “We are working closely with some of the partners who make our cars special so as to bring a unique experience to all our guests at each event.”

The DB9 Volante is the sixth new car from Aston Martin in less than two and a half years.

"From the outset of the DB9 program, we knew we wanted a convertible model. So the Volante has been designed, engineered and built from the outset as a convertible -- it's not a coupe with just the top taken off,” said Dr. Ulrich Bez, CEO, Aston Martin.

"The DB9 Volante has all of the traditional styling cues you'd expect from a convertible Aston Martin. It's very elegant and perfectly proportioned from every angle, while subtle embellishments help create a powerful-looking sports car,” Bez added.

The DB9 Volante will be built alongside the DB9 Coupe at the newly opened Aston Martin Gaydon facility in Warwickshire, England. Both models will be hand-built with the Coupe being delivered to customers in summer 2004 and the Volante in autumn 2004. It is expected that more than 2,000 DB9 models will be sold next year of which around 50 percent will be the Volante model.

WEST COAST TOUR
SCHEDULE
(MAY 6 - JUNE 3, 2004)
EAST COAST TOUR
SCHEDULE
(MAY 6 - JUNE 4, 2004)
May 6 (Th): Aston Martin of Dallas
Dallas, TX
May 6 (Th): Palm Beach Motor Cars
West Palm Beach, FL
May 7 (F): Star Motor Cars
Houston, TX
May 7 (F): The Collection
Coral Gables, FL
May10 (M): Sil-TerHar
Broomfield, CO
May 10 (M): Aston Martin of Tampa
Tampa, FL
May 13 (Th): Scottsdale Aston Martin
Phoenix, AZ
May 12 (W): Aston Martin of Atlanta
Roswell, GA
May 14 (F): Gaudin Jaguar
Las Vegas, NV
May 13 (Th): Aston Martin of Tysons
Vienna, VA
May 15 (S): Desert European
Rancho Mirage, CA
May 14 (F): FC Kerbeck
Palmyra, NJ
May 17 (M): Cush Aston Martin
San Diego, CA
May 17 (M): Ray Catena
Edison, NJ
May 18 (T): Bauer Aston Martin
Santa Anna, CA
May 18 (T): Miller Motor Cars
Greenwich, CT
May 19 (W): Aston Martin of Beverly Hills
Beverly Hills, CA
May 19 (W): Aston Martin of New England
Brighton, MA
May 22 (S): Aston Martin Silicon Valley
Los Gatos, CA
May 20 (Th): Decarie Motors
Montreal, Quebec
May 25 (T): Aston Martin Marin
San Rafael, CA
May 25 (T): Aston Martin of Ontario
Toronto, Ontario, Canada
May 26 (W): Cole European
Walnut Creek, CA
May 26 (W): Bobby Rahal
Wexford, PA
[BREAK FOR MEMORIAL DAY WEEKEND] May 27 (Th): Midwestern Auto Group
Dublin, OH
June 1 (T): Aston Martin of Tacoma
Fife, WA
[BREAK FOR MEMORIAL DAY WEEKEND]
June 3 (Th): MCL Motor Cars
Vancouver, BC, Canada
June 1 (T): Aston Martin of Troy
Troy, MI
June 3 (Th): Moore Aston Martin
St. Louis, MO
June 4 (F): Lake Forest Sportcars
Lake Bluff, IL