Ford and Safety Leaders Address #1 Cause of Teen Deaths: Car Crashes

          'Real World Driver' Identifies Top Four Driving Skills
                     Needed to Help Teens Stay Alive

  Who:       Sue Cischke, VP, Environmental & Safety Engineering,
              Ford Motor Company
             Chuck Abbott, Chief of the Nevada Office of Traffic Safety and
              representing The Governors Highway Safety Association
             Ashley Conners, 2002-2003 SADD Student of the Year and former
              SADD President at Foothill High School
             Students from Foothill, Green Valley and Bonanza High Schools
  What:
             *  "News You Can Use" -- four driving skills most likely to
                reduce crash risk
             *  National program reaching all U.S. public high schools
             *  State-by-state teen crash data available
             *  Behind-the-wheel demonstration for local teens
             *  National survey indicates public underestimates scope of
                teen crashes
             *  Survey confirms parents concerned about lack of driver
                training
             *  Campaign features interactive learning web site --
                www.realworlddriver.com -- prizes awarded online
             *  Spanish language materials available

  When:      Saturday, January 31, 2004 - 10:00 - 10:45 a.m.,
             Press Conference
             11 a.m. - 12:45 p.m., Teen driving skills demonstration

  Where:     Press event from 10 - 10:45 at the Las Vegas Hilton,
             Pavilion 9, 3000 Paradise Road.

             Hands-on driving demonstration from 11 a.m. - 12:45 p.m. in the
             Sam Boyd Stadium parking lot, 7000 E. Russell Road.  Media can
             take a shuttle bus to the event or park on the northeast side
             of the stadium next to Butler building (GATE 8).

             GREAT VISUALS:
             *   Safe driving demonstration on closed course.
             *   Opportunity to interview local students and safe driving
                 experts.

               Refreshments will be provided at the Hilton.