NewCars.com Receives Better Business Bureau Online Seal of Approval for Exemplary Privacy Practices

         Online New Car Broker Lauded for Customer Privacy Practices
                         With BBBOnLine Privacy Seal

    TOPANGA, Calif., Feb. 18 -- NewCars.com, an online new car
broker, today announced that it has been granted the BBBOnLine Privacy Seal
from the Council of Better Business Bureaus.  The Privacy Seal was granted
after a rigorous review of the website's online privacy policy and practices.
To date, the BBBOnLine Privacy Seal has been granted to just 700 websites.
    "NewCars.com is dedicated to maintaining extremely high standards in
regards to online ethics and environmental care," remarked Martin Schmitt,
president of NewCars.com.  "We value the privacy of our customers and feel
encouraged that a widely respected organization, like the Council of Better
Business Bureaus, has created this program to protect consumer privacy and
build trust in the Internet."
    "Businesses that qualify for the BBBOnLine Privacy Seal are demonstrating
to their customers care and respect for the treatment of personal data," said
Ken Hunter, president and chief executive officer of the Council of Better
Business Bureaus.
    "NewCars.com has shown the strongest dedication to protecting its online
customers' privacy by participating in the BBBOnLine Privacy Program and
posting the BBBOnLine Privacy Seal on its website.  We commend them for
helping to build consumer trust and confidence on the Internet," said Charlie
Underhill, chief operating officer of BBBOnLine.
    NewCars.com incorporated stringent privacy practices into its website
design before launching in 2000, to ensure that it maintained the highest
possible ethical standards.  "We wanted to guarantee from day one that all
site visitors would feel comfortable providing personal information," said
Schmitt.  "Strong ethics, fair play, and utmost consumer protection are our
highest priorities."  NewCars.com currently has more than one million page
views per month and approximately 350,000 unique site visitors.  "The number
one goal for us is to provide our site visitors with the best car quote and
most important car information possible."  As an online new car broker,
NewCars.com provides customers with free quotes on new cars.  After selecting
a car make and model, as well as car preferences in regards to color and trim,
customers receive a competitive new car quote from a local car dealer within
24 to 48 hours.  "After doing some research about the Better Business Bureau,
I was impressed by the stringent requirements necessary to receive the
BBBOnLine Privacy Seal and began the process for NewCars.com," added Schmitt.
    Companies applying for the BBBOnLine Privacy Seal undergo an extensive
review to verify that they handle their online customers' personal data
according to the stringent requirements set by the program.  Websites
qualifying for the seal must post a privacy policy that is easy to find,
easy-to-read and easy to understand.  The posted policy must include
information on choice, access to data, transfer of information to third
parties, data integrity, and security.  The program has received very
favorable international recognition and has received applications from over
20 countries worldwide.
    In addition, seal holders agree to participate in the program's dispute
resolution system that provides a consumer-friendly dispute settlement process
and offers specific consequences for non-compliance, such as seal withdrawal,
publicity and referral to government enforcement agencies.
    The BBBOnLine Privacy Program builds on eight decades of Better Business
Bureau experience in fostering ethical business practices through voluntary
self-regulation programs.  The Council is the umbrella organization for the
140 BBBs in the United States, Canada and Puerto Rico, and the parent
organization of BBBOnLine.  Additional information about the BBBOnLine Privacy
and Reliability Seal Programs can be found at http://www.bbbonline.org .

    About NewCars.com
    NewCars.com is an online new car lead broker that helps consumers obtain
free quotes from car dealers in their local area.  The company has extremely
high standards for online ethics and environmental care.  In addition to
displaying the BBBOnLine Privacy Seal, the company is donating a percentage of
its profits to the Rocky Mountain Institute and other nonprofit organizations
that further the development of green cars and help mitigate the negative
effects of automobiles around the world.  The company's motto is "save the
environment while saving money on your next car purchase."  For more
information, please visit http://www.newcars.com , or contact the NewCars.com at
120 N. Topanga Canyon Boulevard, Suite 207, Topanga, CA 90290, phone:
(310) 455-2400.

    About BBBOnLine
    BBBOnLine ( http://www.bbbonline.org ) brings the Better Business Bureau system's
90 years of experience in consumer protection and business self-regulation to
e-commerce.  Guided by its mission to promote consumer trust on the Internet,
and working in concert with the 144 local BBBs in the United States and
Canada, BBBOnLine encourages sound and ethical online business practices
through its Privacy program, Reliability program and the BBB Code of Online
Business Practices.