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Dealer Expo 2003 Exhibitor Profiles

    INDIANAPOLIS, Ind.--Feb. 14, 2003--The Dealer Expo 2003 starts Feb. 15 at the Indianapolis Convention Center and RCA Dome. The show runs through Feb. 17. For more information about the Dealer Expo visit
    Listed below are profiles from Dealer Expo exhibitors. Business Wire is the official news service for Dealer Expo 2003.

Company: Doc's Proplugs
Media Contact: Rawley Bushman
Phone: 1.800.521.2982
Company URL:

Product Description: Doc's Proplugs are preformed protective
earplugs designed to prevent hearing damage in motorcyclists,
musicians and light industry workers. Doc's Proplugs are unique in
protecting against dangerous loud high frequencies, and wind noise,
while allowing communication. Doc's Protunes are designed to attach to
earbuds so users can listen to music or two-way radios while riding.

Company Description: Doc's Proplugs were developed and patented by
Robert "Doc" Scott, M.D. Scott designed the Proplugs to prevent water
from entering the ear while surfing, causing surfer's ear. Since the
development, Proplugs have been used in many different markets from
Surfing, Swimming, Diving, Music, Medical and Motorcycling. Doc's
Proplugs have been manufactured and distributed in Santa Cruz, CA
since 1977.

Company: PowerMadd(TM)
Booth: 4221 Section 10
Media Contact: Matt Pfankuch
Investor Relations Contact: Ernie Delanghe
Phone: 800-435-6881
Company URL:

Product description: PowerMadd(TM), Inc., based in Burnsville, Minn.,
is a continental leader in manufacturing high-quality specialty parts
for the snowmobile, ATV, motorcycle and marine industries. Dealer Expo
product features include the Strap-It(TM) tie-down line and 
PowerMadd(TM) Star Series(TM) Handguards.

Company Description: From our beginnings as a trailer accessories
company, PowerMadd is now in the forefront of the motorsports
industry, developing products that make leisure activities more fun,
safe and relaxing, and adding many common-sense and performance
products to its ever-growing line each year. PowerMadd also currently
sponsors nearly 300 extreme motorsport racers, from the newest rookie
to the seasoned veteran.