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Indian Motorcycle Adds New VP of Sales to Executive Team; John Koehler Named Vice-President of Sales

    GILROY, Calif.--Jan. 8, 2003--Indian Motorcycle Corporation ("IMC") announced today the appointment of John Koehler to the position of Vice President of Sales.
    Strong growth at IMC continues, with record 2002 retail sales propelled by demand for the all-new Chief(TM) models that were introduced in April 2002.
    John joins Indian Motorcycle Corporation with fifteen years of experience at Mercedes-Benz, where he was most recently Regional Operations Manager for southern California. Prior to that he held several corporate and field positions with Mercedes including National Retail Network Manager, Market Manager and Dealer Development Manager. John was a District Sales Manager for Audi before he joined Mercedes, and he has an MBA from Pepperdine University. John has also been an avid motorcyclist for years.
    Fran O'Hagan, SVP Sales, Service, Marketing and Product Management, commented, "John brings a broad range of dealer development and sales experience to his position, and he also has demonstrated an ability to maximize dealer satisfaction and customer satisfaction."
    Commenting on the appointment, Lou Terhar, President and CEO, said, "With the successful introduction of the new Chief(TM) motorcycles last April and the enormous progress we have made in 2002, getting someone of John's caliber to focus on dealer sales and development is a key next step in our plan for market growth."

    About Indian Motorcycle Corporation

    Indian Motorcycle Corporation, based in Gilroy, California, was formed in 1998 to re-launch an American icon. The original Indian Motorcycle Company, which built the first American-made motorcycle in 1901, was a leading motorcycle manufacturer for almost 50 years. Although Indian Motorcycle products were out of production from 1953 to 1999, the Indian brand is still well known to motorcycle enthusiasts because of its reputation for innovation and distinctive styling. Indian currently designs, manufactures and markets a full line of premium heavyweight motorcycles and a broad range of related products, parts, accessories, riding gear and lifestyle apparel. For more information on Indian motorcycles, please visit
    A photo is available upon request.