Dave Gilbert Named President of Clear!Blue Chicago
CHICAGO, Oct. 2 -- Dave Gilbert, former president of Golin/Harris International, has been named president of Clear!Blue Chicago LLC, a strategic communications and events company that is part of Clear!Blue LLC, a national company with international reach, based in Birmingham, Michigan.
As President of Clear!Blue Chicago, Gilbert will develop a public relations capability for the fast growing organization, which will be provided entirely through the Chicago office. Founded two years ago by a small, Detroit-based group of creative, marketing and production people from DaimlerChrysler and InterOne Marketing Group, Clear!Blue's staff has more than quadrupled, while the company's roster of clients has expanded to cover the automotive, telecom, pharmaceutical and restaurant industries.
Gilbert joins this team leveraging his experience at Golin/Harris International, the KemperLesnik Organization and Continental Bank. Gilbert has also served as the Press Secretary to Illinois Governor Jim Thompson and as a reporter for the Chicago Tribune and City News Bureau of Chicago.
"To say that we are thrilled to have Dave Gilbert join our team is an understatement," said Todd Smith, President, Clear!Blue, LLC. "His wealth of experience will help us build an even more strategic, expanded relationship with both current and future clients. His wisdom will help guide Clear!Blue to continued growth and success. And on top of that, Dave is cool. He's a perfect fit for our team of talented, passionate and fun people.
"Dave has a clean platform in Chicago on which to build a strategic communications shop second to none," said Smith. "His public relations strategies will support our events business and clients, and our events capability will support Dave and the talented staff he is assembling."
Clear!Blue, LLC is a strategic events and communications company, founded on the conviction that events must be viewed as a primary component of a client's marketing plan. Conventional thinking suggests that a product or brand lifecycle is a four-lane highway -- and advertising, merchandising, direct marketing (or CRM) and PR (or communications) are the four lanes that drive customers from start to finish. In the Clear!Blue model, there's a fifth lane, as well -- strategic events. When delivered in surprisingly creative style, strategic events create buzz, help increase the impact of other marketing tactics and reach out to customers where they are, when they're ready to listen, and as often as possible, when they can directly experience a product. Clear!Blue, LLC operates offices in Birmingham, Michigan, Chicago, Illinois and Santa Monica, California. Clear!Blue can be reached at clearblue.biz or by calling (248) 644-0800.