The Nation's Most Popular Vehicles

    PORTLAND, Ore.--April 2, 2002--Chrome Systems Corporation, provider of automotive data, configuration technology and commerce solutions, announced today the Chrome Top 10(TM), national and regional rankings of the most popular vehicles researched online for the month of March.
    Volkswagen entered the rankings this month, with the Passat coming in at #8 nationwide, while Honda held strong taking the top three. Regionally, the Passat edged out the Honda Accord in Dallas, TX for the number one spot and the Jetta made an appearance at number one in Atlanta, GA.

Chrome Top 10 Nationwide        Most Popular Vehicle by City

  Make        Model        Metro Area           Make        Model

1 Honda       Civic        Atlanta, GA          Volkswagen  Jetta
2 Honda       Odyssey      Boston, MA           Honda       Odyssey
3 Honda       Accord Sdn   Chicago, IL          BMW         3-Series
4 Nissan      Altima       Dallas-Ft.Worth, TX  Volkswagen  Passat
5 Honda       CR-V         Detroit, MI          Ford        Explorer
6 Toyota      Camry        Los Angeles, CA      Honda       Civic
7 BMW         3-Series     New York, NY         Nissan      Altima
8 Volkswagen  Passat       Philadelphia, PA     Nissan      Altima
9 Toyota      Highlander   San Francisco, CA    BMW         3-Series
10 Hyundai    Santa Fe     Washington D.C       Honda       Accord Sdn

    (a) Chrome Top 10 listings by city can be found in the research
    center on Chrome's web site, www.chrome.com.

    The Chrome Top 10 rankings are compiled from vehicle configurations captured through Chrome's Web-based configuration and pricing tool, Chrome Carbook(TM), which is accessible from more than 1,500 web sites. The information captured on Chrome's Web servers shows which vehicle configurations consumers are considering, including the vehicle's make, model, transmission, option and color preferences.
    This real-time consumer demand information can benefit auto manufacturers by improving visibility throughout their marketing, production and planning departments. By seeing which vehicles consumers are considering, and where those consumers are located, they can better target customers and plan production accordingly. Ultimately, it's a win-win for both manufacturers and consumers.
    "This type of information provides a direct line of sight into consumer preferences." said David Mingle, Chrome President. " Today the costs associated with marketing and incentives make up to 30% of the value of the vehicle. Given a more accurate view of demand, manufacturers and dealers can better forecast and subsequently produce and allocate vehicles more accurately."

    About Chrome

    With more than 12,000 clients, including half of all automotive dealers in the U.S. and Canada, Chrome provides vehicle content, configuration technology, software and professional services to produce complete enterprise solutions for all segments of the retail automotive industry, including manufacturers, fleet companies, dealers and Internet sites. Chrome pioneered the technology behind electronic vehicle configuration and for the past 16 years has collected, analyzed and enhanced "raw" automotive data from all manufacturers. Chrome provides the North American vehicle ordering system for General Motors and its 8,300 dealers. Chrome sets the standard in ordering systems for fleet management, serving 13 of the 17 largest fleet leasing companies. The company is based in Portland, Oregon. For more information, contact www.chrome.com, 1-800-936-8906.