American Honda Motorcycle Reports Year End Sales
FOR IMMEDIATE RELEASE
February 15, 2002
Torrance CA-American Honda Motor Company's Motorcycle Division reported
today year-end retail sales of 219,584 motorcycles, an increase of 54,640
over 2000. Honda motorcycle sales grew 33.1% and Honda retains the number
one market share position at 28.8%. The entire industry continued a growth
streak, showing a 19.6% gain over 2000.
"Performance First" means we are continuing to give our customers what they
want," said Ray Blank, motorcycle division vice president. "With the
strongest and most diverse line-up in the industry we expect 2002 to be
another banner year for Honda."
American Honda's ATV sales continued to rise in 2001 ending the year at
238,557, a 13% increase over last year. This strong performance
strengthened Honda's number one market share position to 32.7%.
Overall, including scooters, American Honda sold 470,106 units in the
United States last year, a dramatic increase of 84,578 (21.9%) compared to
2000. Honda's number one share position increased to 31%.
As the industry sales leader, American Honda is on track to continue to
support Honda's worldwide goal of 7 million motorcycle sales by March 2004.
Media inquiries: Lee Edmunds 310.781.6719