American Honda strengthens 2002 Honda Bike Racing effort

FOR IMMEDIATE RELEASE

October 10, 2001


Torrance, CA -- American Honda announced today that Erik Kehoe will return to
the Honda family as Team Manager of Honda Racing's Motocross program.


The legendary 125cc and 250cc motocrosser retired from competition in 1995 and
became Honda Of Troy's Motocross Team Manager. Kehoe guided the Honda-supported
team to many successes in the following years. On the strength of Kehoe's
performance over the last six years, he was recruited to direct the efforts of
the 2002 Honda Racing Motocross Team.


"American Honda has been working hard in the last eighteen months, defining and
implementing our vision for the future of Team Honda motorsports," said American
Honda senior manager Gary Christopher. "Every successful team has to have the
right mix of racing machinery, technology, and -- especially -- people. We're
dedicated to creating the kind of team environment that will inspire riders,
technicians, and management staff to say, 'That's where I want to be'."


"I am excited to be back working with Honda," said Kehoe. "American Honda's
commitment to winning is unprecedented, and my focus is to help build a
foundation that will support this commitment."


American Honda also announced today that long-time road racing technician Al
Ludington will return to Honda Racing's factory road racing team as the Crew
Chief for multi-AMA Superbike and 600cc Supersport Champion Miguel Duhamel.
Together, the pair has won more AMA road racing championships than any other
rider-technician duo in history.


"Honda Racing has always been my home. Most of my championship titles have been
made possible thanks to Honda's tireless efforts to achieve excellence. It's
good to be home," said a happy Ludington.


 Also joining Honda Racing's road racing squadron for 2002 is Danny Hull. Hull
will be responsible for Kurtis Roberts's Erion Racing / Honda RC51 Superbike
chassis development. Hull has worked with Roberts in the past on the Erion
Racing team and is excited to be joining forces with Roberts to contest in the
upcoming 2002 AMA Superbike championship.


"I'm glad to be working with American Honda and Kurtis Roberts," said Hull.
"Kurtis and I have won a Formula Xtreme title together, and I look forward to
winning a Superbike championship. It's going to be a great year."


Media contact: Greg Wright: 310.781.5139


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