Columbus Consumers Test Drive All New 2002 Jeep(R) Liberty And Popular
AUBURN HILLS, Mich., Aug. 2 The Chrysler Group is offering
current and potential Jeep(R) and Chrysler owners a unique driving experience
in Columbus at Beulah Park August 2-5. The Jeep 101 and the Chrysler Proving
Grounds event is a four-day opportunity for consumers to test-drive some of
the automaker's new and most popular vehicles on specially designed on- and
off-road driving courses that demonstrate the vehicles' ruggedness, capability
and refinement. Columbus is one of 11 cities across the country chosen as a
site for this event.
Consumers attending Jeep 101 will be among the first in the country to
test-drive the all-new 2002 Jeep Liberty, now available at dealerships. The
Chrysler Proving Grounds portion of the event will feature a chance to compare
the Chrysler Sebring sedan (named a AAA top car) and the Town and Country
minivan (named most versatile by American Woman Road & Travel) with
competitors' vehicles. It also will offer consumers the chance to get behind
the wheel of the 2001 Chrysler PT Cruiser, Motor Trend's "Car of the Year."
The Jeep 101 and Chrysler Proving Grounds driving events will take place
simultaneously but on separate courses.
With the Liberty, Jeep 101 offers an exclusive opportunity to test drive
the vehicle both on and off-road. Liberty, the Jeep brand's newest model,
delivers legendary Jeep off-highway capability with superior on-road ride and
handling. Liberty is a distinctive Jeep design, providing efficient space
utilization, enhanced versatility and thoughtful innovation. Also featured in
Jeep 101 are Grand Cherokee and Wrangler.
The Chrysler Proving Grounds, named after the company's test track in
Chelsea, Michigan, educates attendees on the rich heritage of the Chrysler
brand, and offers test-drives in Chrysler products including the PT Cruiser,
Sebring sedan, 300M and the Town and Country minivan. The Chrysler Proving
course of slalom curves, tar strips, and other obstacles highlight the
exceptional performance and agile handling of Chrysler vehicles.
The Jeep 101 and the Chrysler Proving Grounds showcases Chrysler Group's
products by providing consumers a first-hand driving experience in a safe,
educational and entertaining environment without sales pressure. Through a
number of interactive displays, attendees can learn more about the product
attributes. Along with the driving experience, the event offers additional
lifestyle activities like a golf driving range and a rock-climbing wall.
Jeep 101 and the Chrysler Proving Grounds events have already taken place
in Boston, Charlotte, Denver, Houston, and Los Angeles. The Columbus event
takes place at Beulah Park located at 3664 Grant Avenue in Grove City. Future
Jeep 101 and Chrysler Proving Grounds events will be in the following cities: