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Pickups Plus Company Store Sales Up 11% for Second Quarter

    MASON, Ohio--July 12, 2001--Pickups Plus, Inc. (OTCBB:PUPS), a leading retailer and franchiser in the $30 billion truck and SUV aftermarket accessories industry, announced today that their company stores sales increased 11% for the second quarter, compared to same stores sales of the previous year.
    "The second quarter is historically the peak season for us and having had such a strong performance over last year is very encouraging," said Sean Fitzgerald, Executive Vice President. "We feel very confident that the sales growth will continue into the second half of the year."
    Trucks and SUV's have represented 52.6% of total North American passenger automotive production. In addition, three out of the five top selling vehicles in the U.S. are trucks or SUVs as well. Pickups Plus (www.pickupsplus.com) believes that every one of these truck owners is another potential customer for their stores where shoppers can choose from tens of thousands of after market automotive parts and accessories.

    About PickUps Plus

    Founded in 1993, Pickups Plus is a leading national franchiser of retail stores dedicated to the sale and installation of quality aftermarket accessories for pickup trucks and SUVs -- a $30+ billion a year market. Pickups Plus currently operates three corporate retail stores and has another seven franchise stores, throughout seven states. After several years of extensive development and testing of its franchise system, the company is gearing up to start a nationwide expansion to be first-to-market in its growing, but highly fragmented industry made up almost entirely of small, independent, non-branded shops.

    This news release contains forward-looking statements made pursuant to the safe harbor provisions of Section 27A of the Securities Act of 1933, Section 21E of the Securities Act of 1934 and the Private Securities Litigation Reform Act of 1995. Such statements are based on management's current expectations and are subject to a number of risks and uncertainties which can cause actual results to differ materially from those described in the forward looking statements. These risks and uncertainties are contained in the Company's reports to the Securities and Exchange Commission available via Edgar.