GARMIN GPS Helps BMW Motorcyclists Find Their Way
OLATHE, Kan., June 4 Garmin International Inc., a unit of
Garmin Ltd. , a leading manufacturer of GPS-enabled navigation,
communication and information devices, is pleased to announce a new
relationship with BMW of North America LLC, Motorcycle Group, that promises to
give motorcyclists the ultimate in satellite navigation. BMW will soon market
a derivative of Garmin's popular StreetPilot III satellite navigation system
as the BMW RideFinder GPS and offer it initially as an optional installation
on the K 1200 LT touring motorcycles.
"Garmin and BMW are known within their respective industries for providing
high-quality, high-end products with superior customer satisfaction and
support," said Gary Kelley, director of marketing, Garmin International. "The
addition of our navigation system on the K 1200 LT will heighten sales
opportunities for BMW dealers and enhance the traveling experience for their
The BMW RideFinder takes the best of GARMIN GPS technology and offers BMW
riders exclusive value-packed features -- including an internal database of
all BMW dealerships across the country, a unique audio wiring and mounting
system and a 64-MB datacard. This portable satellite navigation system
pinpoints the rider's location on a high-resolution, color map and delivers
the added benefits of turn-by-turn directions and voice guidance. After the
rider selects a destination, the system calculates the best route, develops a
directory of turn instructions and audibly notifies him when he is approaching
his next turn or final destination.
Motorcyclists will also appreciate the fact that the RideFinder GPS is
waterproof, so adventures are not limited to fair weather. And when they get
the itch to ride, they can personalize their road trip using the RideFinder's
built-in routable basemap or GARMIN MapSource MetroGuide data stored on a
removable memory cartridge. The standard accessory package gives you
everything you need to plan your next odyssey.
The BMW RideFinder GPS was introduced at the company's national dealer
meeting and is expected to be available at authorized BMW dealerships in
July 2001. The system has a suggested retail price of $1,495.