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Technician Benefits: The Unknown Gold Mine By Ed Kovalchick |
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When I began in the automotive business in the 1960s, most technicians were paid on a 50/50 split. The labor rates were in the five to seven dollars per hour category, if you can imagine that, and the "mechanics" were paid half of what they produced in revenue. It wasn't as bad at it appears on the surface though, because it was relatively easy to produce at 150 to 200 percent output, so the seven dollars per hour income was easily converted to a real $10.50 to $14 per hour income, of which the technician received half. Flat rate book time was generous, and the volume of common maintenance vehicles needed was at least six times greater than today. Minimum wage was about $1.25 per hour as I recall, and earning $7 per clock hour provided a wage that a family could live on comfortably. My apartment rent was $12.50 per week, and one could buy a brand new Volkswagen for about $1200 and a gallon of gas for 27 cents. A hamburger cost 15 cents, and a movie theater only collected 25 cents at the door. There was actually penny candy. However, there were few benefits and few deductions as a result. Health insurance was only about $30 per month, and other than a meager social security deduction that was paid up about mid-year, there were few other extras to pay for, or to rely on. Today, the costs of maintaining an employee are both significant and, for the most part, hidden. Few managers actually know all of the benefits afforded today's employee, and almost no one knows the real costs. What managers do know is that it takes at least 70 percent retention of a labor dollar to pay the many costs of operating a business and still return a significant net profit. Here is a list of costs associated with maintaining an employee. Some are well known, while some are hidden:
All of these items, and there may be more, add up to a huge amount of money paid on behalf of the technicians each year. Unfortunately, almost no technicians are aware of these dollars spent on their behalf, almost none are presented with an end-of-year statement showing this expenditure. Payroll companies say that benefits account for about a 35% increase in payroll costs, and with technicians the costs may be higher. The more those technicians are educated about the many benefits they are provided, the more they can appreciate what they are receiving. Otherwise, most of these employee costs are just wasted money. Ed J. Kovalchick is CEO of Net Profit Inc., an international automotive manufacturer and dealer, training and management-consulting firm, located in Alabaster, Ala. Mr. Kovalchick is a featured speaker and instructor at conventions, 20-Groups, associations and other automotive-related events worldwide. He is also a former six-franchise new car dealer and independent shop owner. ekovalchick@dealeronline.com. |
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