Automobile Dealer Magazine

Conference of Automotive Remarketing

by Chuck Parker

The Conference of Automotive Remarketing is intended to be a meeting place and forum for companies and individuals who are suppliers and participants throughout the entire used vehicle market. It provides a conference setting for speakers, panels and exhibits on the issues, trends, strategies and resources in the remarketing of used cars and light trucks.

WHO SHOULD BE ATTENDING THE CONFERENCE OF AUTOMOTIVE REMARKETING?

Attendees of the conference are those key management personnel who are involved in the resale and redistribution of a pre-owned vehicle from one owner in one market segment to the next owner in either the wholesale and/or retail market channel. Industry management in attendance will be from the manufacturers, superstores, mega-franchised dealers and managers, used car and truck dealers and managers, banks, leasing, rental and acceptance corporations, auctions, consultants, suppliers, service contract and software vendors - any company that is involved in the remarketing of used vehicles from one point of sale to its next owner.

WHAT PROMPTED THE CREATION OF THE CONFERENCE AUTOMOTIVE REMARKETING?

There is a need to bring all of the used vehicle market participants together in one place to hear, see and experience the revolutionary changes that are occurring in the marketplace. The rapid pace of market changes makes it imperative that market companies keep current on the issues, resources, technologies and regulatory activities that are impacting the used vehicle delivery channel. CAR `96 was created by the Bobit Automotive Group to provide a forum to disseminate and communicate the changes and opportunities for the automotive industry in used vehicle remarketing.

WHAT WILL ATTENDEES GET FROM CAR `96?

Attendees can expect three things: an accurate update of the entire used vehicle market; insight into the latest remarketing strategies, developments, resources and systems, and contact with key players throughout the entire used vehicle delivery channel.

Why should an industry professional attend?

CAR `96 is an opportunity for industry management to tap into the players and market activities in the span of two conference days. The content and focus of CAR `96 covers all aspects of the used vehicle remarketing business. Being there will equip each dealer, manager and company with new knowledge and strategies to meet market challenges and opportunities that lie ahead in used vehicle remarketing.

Chuck Parker is Group Publisher with Bobit Automotive Group and is Conference Director for the Conference of Automotive Remarketing in Atlanta, GA, on September 9-11.